The trailer for a game I hadn't heard of comes with the most unusual description: "a magic realist adventure game about a secret highway in Kentucky and the mysterious folks who travel". This is Kentucky Route Zero.
I want to play it.
All I know so far is what you can all see here and a small bit of background. It's being made by a team called Cardboard Computer, who hope to release it for the PC, Mac and who knows what else this fall. They're running a Kickstarter to get money to make it.