“We moved our Homefront launch date by one week to March 15th (17th AU),” claimed THQ’s CEO Brian Farrell. “We think we have a great opportunity to dominate retail on this date.”
THQ has also released their figures their third quarter – revealing that one of the big successes for the company during this period was uDraw – they’ve shifted over 1.2 million units.
“We posted a strong holiday quarter led by our new uDraw GameTablet,” said Farrell, “which shipped 1.2 million units. This owned intellectual property provides THQ with a new growth opportunity focused on innovative and creative game play,” said Farrell.
New IP seems to have been a huge priority for THQ over the past few years, and into 2011, and their investment in launching Homefront as a blockbuster franchise is testament to this fact. THQ are expecting big things from 2011, with Homefront, De Blob 2 and WWE All Stars releasing early this year, leading into the prospective release of Saints Row 3 in Spring 2011, and Red Faction Armageddon.
“Fiscal 2012 will be driven by the strongest core games line-up in our history,” stated Farrell, “including: Red Faction Armageddon, Warhammer 40,000 Space Marine, MX vs. ATV Alive and the newest installment of our Saints Row franchise.”
All in all it could be a huge year for THQ, if things go to plan.