Last week, game developer and virtual hatter Valve put three new hats up for sale in Team Fortress 2, with the proceeds going to Japan disaster relief. Days later, more than $US300,000 has been raised by charitable/fashion-conscious TF2ers. Damn. They should do this more often.
Team Fortress 2 Players Buy $US300,000 Worth Of Hats For Japan
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Earlier this year, Nvidia unveiled a showcase of real-time ray-tracing using Phasma and some Stormtroopers from the Star Wars franchise. At their conference in Gamescom this year, they showcased the same ray-tracing demo - but instead of running off four Volta-powered GPUs, it was powered by a single Turing-powered GPU.
One of the best things about the CD-ROM era was that it was a great promotional tool. And the best kind of promotions were free games. Specifically. free games with food.