Halls, maker of mentholated cough drops, is teaming up with dating simulator Love Plus for a product promotion. Love Plus character Nene Anegasaki appears on the packaging, but that's not all.
Digital ads, like these in Osaka Station, show Nene on a swing, trying to put a pink grapefruit Halls in your mouth. There's also one in which Nene appears to be riding in an elevator - it's more macabre than cute.
Top photo: Gigazine