Chinese Consoles Invade India

Chinese Consoles Invade India

Video games are hot in India right now, but don’t expect to see many of these gamers on Xbox Live or Playstation Network anytime soon.

According to The Economic Times, Indian gamers are buying Chinese consoles over their branded counterparts.

Honey Singh, owner of an electronic shop in south Delhi’s Nehru Place said “We manage to sell only four to six branded play station games in a month due to their high price. But Chinese games get sold every day in large quantities.”

Chinese consoles are vastly cheaper in India than anything we’re used to playing stateside, but the software is the real kicker.Chinese games range from 500 to 1000 rupees while branded games cost a minimum of RS5000, roughly $105.

The ever-fruegal Indian gamers are moving towards digital distribution as well, downloading more and more games online.

With major titles selling for almost twice the price of games in the US, I’d be playing whatever Xbox-looking-Playstation-controllering-Gameboy-playing console I could find too.

Indian Youngsters at Home with Chinese Video Games [The Economic Times via]


  • Gotta love China’s entrepreneurial skills – there’s always somebody willing to buy into a false economy, and in my (admittedly limited) retail experience India would be the perfect target market.

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