Saints Row: The Third En Route To Breaking THQ’s Pre-Order Record
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At the moment Homefront is currently THQ’s most pre-ordered title, but it’s looking increasingly likely that Saints Row: The Third will blitz that record.
“We already have very strong indicators that Saints Row: The Third will be our best pre-order title ever,” claimed UK marketing director Jon Rooke speaking to MCV. “Homefront was our last best one, and we are now well ahead of the curve with this title.
“Since we’ve started this Genki activity, we’ve seen our rate of pre-orders increase dramatically week-on-week. That’s not a pattern we’ve seen this early in a product before.”
The Genki activity Rooke refers to can be seen here. And while we’re at, here are some dance explosions.
Yes. Dance explosions.
Saints Row smashes THQ pre-order records [MCV]