Cosplay At The Tokyo Game Show Is A Sweaty, Dangerous Mess

Cosplay At The Tokyo Game Show Is A Sweaty, Dangerous Mess

Saturday was hell. The Tokyo Game Show convention halls overflowed with 86,000 people. Not everyone was there to game. Many had something else in mind: Taking pictures of cosplayers.

Tokyo Game Show’s cosplay alley is a walkway between convention centre halls. Cosplayers agree that the lighting and even the stone structure and frosted glass backgrounds is ideal. The weather and the crowds were less so.

“Cosplayers this year are having a tough time,” said cosplayer Zaki, who was dressed as Lunatic from Tiger & Bunny. “It’s just too hot.” It was still morning when I spoke with Zaki, who towered over me, her waist seemingly overtaking my shoulders. She and her friend, Kikyou, were sitting at a white table next at the grimy ramen restaurant next to the convention centre.

“If only the Tokyo Game Show organisers would move the show back to October,” Zaki continued. “Cosplayers are usually wearing clothes that are sometimes heavy or that do not breathe, or are wearing make-up.” Why not offer a cosplaying space — with air con — Zaki wondered.

That cosplay alley became packed as Saturday wore on. The unmistakable stench of sweaty humans permeated. People scurrying to take photos would push up to you, leaving a slug trail on your arm. Cosplayers and their impeccable make-up became runny and sweaty.

This year, more than any previous year, there seemed to be more looky-loos who were not soaking up the cosplay as part of TGS, but overdosing on it. Their day would be spent stalking up and down cosplay alley, snapping pics.

“Cosplayers this year are having a tough time. It’s just too hot.”

There wasn’t a steady flow of people in and out. There were people who were coming and weren’t going. They were lingering. Many of the cosplayers weren’t making it any better, with some telling those who wanted to take photos to form a line, others shouting.

“Don’t take my photo, go line up over there!” a guy dressed as Ryu screamed. Lines wrapped around, clogging up the alley.

The snafu ended up being that when these armchair photographers spend 30 minutes waiting in line, taking one or two photos doesn’t suffice, leading to incredibly awkward (and public) photo sessions that last way longer than they should. The Mai Shiranui butt photo session was an extreme example of this, but so many of these amateur photographers thought they were in their private cosplay studio, while others just wanted to get a snap and move on.

The images of people waiting to take photos in cosplay alley wasn’t simply Japanese politeness. Comiket (Comic Market), which has a far bigger cosplay area, doesn’t have any of this “you must line up” business. The notion is that if someone is wearing a costume that they are fair game for pictures. That’s why they are there. That’s why you are there. It does have this whiff of being on a nature reserve, taking photos of exotic creatures in their native habitat. Everyone, though, is on the same page. There isn’t the fuss or the tension, made worse by cosplayers trying to bring order to where there is chaos.

Conversely, whenever young women in revealing clothing appeared, a mob of men would swoop. The press of sweat and hormones got scary, and you’d end up wishing that there was some one to either rope off the cosplayers or tell everyone to chill out.

“There are rules about what you can wear and what you cannot,” Kikyou told me. She was dressed as Blue Rose from the Tiger & Bunny anime. Her outfit was blue and white with a dash of cleavage, but she quickly explained that, for example, she was wearing pantyhose to conform to new cosplay regs.

Tokyo Game Show cosplay is a draw. The space cosplay alley occupies doesn’t cut it anymore. Nobody wants to wait in line for 40 minutes to snap three pictures. And nobody wants to be crushed to death by a sweaty gang of camera clutching dudes. It’s about time TGS gave cosplay the space it deserves, because it’s already getting the attention it does.

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(Top photo: Brian Ashcraft | Kotaku)







  • Bloody Hell and I thought it was bad when I could barely get around Manifest traders hall. I think a large space for the cosplayers to set up and let people take photos, maybe lining up, maybe not. I think that’s up to the cosplayer. Using Manifest as an example, people usually just ask for your photo as you walk around the convention, however this is itself causes a lot of problems. I think cosplay is actually hard to deal with. Photos in hallways at Manifest is not allowed because it clogs up the hallway. My head is just spinning now.

    However, I went to a store opening recently as Madoka from puella magi. People on the street were trying to sneakily take photos of me! I found this incredibly rude, they only had to ask. D=

    • TGS is so much more unbelievably crowded than manifest that this simply would not work.

      TBH, I was there on Sunday and didn’t think it was THAT bad. Sure, it was worse than anything i’d seen in Australia, but there weren’t, for instance, people pressing up against me, and I managed to take quite a few snaps. The trick is to just sneak in and take some photo’s while other people are doing their ‘photo sessions’

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