'Sony Can Afford To Lower The Price Of Vita'

What's happened in the business of video games this past week ...

QUOTE | "Sony can afford to lower the price of Vita." — Analysts discuss whether the PS Vita is too expensive and if the $US249 sticker will turn consumers away.

QUOTE | "Gabe Newell is Reader's Choice for Person of the Year" — IndustryGamers editor-in-chief James Brightman announcing the winner as voted on by nearly 12,000 readers.

QUOTE | "Steam's market share can only shrink." — GamersGate's CEO Theo Bergquist talking about how GamersGate sees the digital distribution market in 2012.

QUOTE | "This is the best handheld gaming device ever created." — Sony's director of hardware marketing John Koller making an obviously unbiased assessment about Sony's PS Vita.

STAT | 1.5 million — Number of players Star Wars: The Old Republic was estimated to have before the game even launched officially.

QUOTE | "If we had to do it all over again, we would have waited another year." — SOE boss John Smedley lamenting some of the mistakes his team made on the now dead Star Wars Galaxies MMO.

QUOTE | "3G PS Vita will not be a massive success." — Asif Khan, CEO of Panoptic Management Consultants, weighing in on whether consumers will shell out an extra $US50 for the 3G-enabled PS Vita.

QUOTE | "People are fired up about Fire." — Josh Tsui, president of Robomodo, talking about why developers love the Kindle Fire.

STAT | 96 per cent — Percentage of social game players who don't buy virtual goods according to a study of more than 2000 social gamers.

QUOTE | "Angry Birds is cute and everybody plays it for a while but they get burned out." — Henk Rogers, Managing Director of The Tetris Company, talking about why Tetris is a better game than Angry Birds, which he simply sees as a fad.

QUOTE | "Zynga's first-mover advantage is considerable." — While many have been sceptical of Zynga's IPO, analyst Michael Pachter has been quite bullish, rating the stock "outperform".

QUOTE | "Japanese people ... are rightly seeing their quality." — Shuhei Yoshida, Sony's president of Worldwide Studios on why Western-designed games like Uncharted: Golden Abyss are getting great pre-orders in Japan.

This Week in the Business courtesy of IndustryGamers.com

Image: Shutterstock


    The Australian price, they sure can. $100 more than US for base model. $100 more for 3G. In America it is only $50. Thanks for helping me choose Amazon SCE Australia!

      Amazon won't ship electronics to AUS. And by the time you factor in shipping is it even worth it, also what if you get a model that has problems and needs to be shipped back?

        Not for now but hopefully later.

        Since when did amazon stop hshipping electronics to AUS

        they wouldnt ship the 3Gone because it's locked to a specific phone company

          They will not ship the wifi units out of the states for now. Hopefully, they will change their mind. http://www.amazon.com/PlayStation-Vita-WiFi/dp/B003O6EATE/ref=sr_1_2?ie=UTF8&qid=1324776812&sr=8-2

      It is worth noting that Sony recently dropped the RRP of the 3G Vita in AU from $449.95 to $419.95.

      Agreed.. the AU price is pretty high.

    For me to get it and not just replace my old psp with another psp, they're gonna have to drop the price to that of the RRP of the 3DS (not the price it's actually being sold for which is much cheaper atm), which sounds radical but since I've already got the 3DS, I'm already out of pocket, and Nintendo's console not only has "good enough" graphics (the shader support is at least modern, and it's an improvement over my old PSP), but with games like Resident Evil Revelations there's more of a market for my age category...

    So from what I feel, Sony will have a much easier time getting customers who haven't already got the 3DS, at least with that high a price.

    I should qualify that by saying how much I'd like a PSVita, but since I also want some more 3DS games some time down the track, a new computer, and a new PSP to play all my UMD games that I haven't finished due to the 3000's untimely contact with the floor, so hopefully if they don't end up dropping the price they at least hold out for poor people like me to save up for one :)

    They can but they wont.

    I helped my friend bury his 3DS this week, so sad, it barely survived it's birth.

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