As consoles become more like personal computers with their patches and their upgrades, so too do PCs become more like consoles, with more people using control pads and hooking them up to TVs than ever before.
Alienware sees a market in this, with the launch of the X51, a small PC that looks, and is designed to act, as much like a console as a computer.
On the inside, it's of course a PC. The base model, with a Core i3, 4GB RAM and GT545 should be able to handle Battlefield 3 at close to full settings. You can then upgrade as you fancy.
But the casing itself is small, and designed specifically to be slung either vertically or horizontally under a TV set.
With Steam launching its "Big Picture" mode later this year, and more and more console games coming to PC with better graphics and control pad support, this might not be as stupid an idea as it first sounds.