Halfbrick are going from strength to strength with the announcement that Jetpack Joyride has sold million copies and, since the game went free-to-play, it has been downloaded 14 million times.
Speaking at the DICE Conference in Las Vegas, Halfbrick's chief marketing officer, Phil Larsen, said that downloads of Jetpack Joyride went through the roof after the game was made free-to-play in December. The game had sold 1 million copies (at approximately $1 an app) prior to its free release. Since then, it has been downloaded an additional 13 million times.
Larsen also said that Fruit Ninja Kinect has sold half a million copies, which is an enormous achievement for a downloadable title, especially given that it is Halfbrick's first foray into the console market.
Both Fruit Ninja and Jetpack Joyride will continue to be supported by Halfbrick, with an update for Jetpack Joyride coming next month.