At a recent earnings call, as reported by Joystiq, CEO Peter Moore announced that EA's Origin service now has in excess of 30 million users, 4.4 million of which have purchased content using the service.
It's hard to put the number in context, particularly in comparison to Origin's major competitor Steam, but it is a big number and Moore himself believes the metrics point to Origin becoming a "very strong part" of EA's business.
There are currently 70 developers providing content for Origin, and 13 million of the total 30 million users have been accessing the service on mobile.
It's been interesting to watch the development of Origin. At its launch, much like Steam, the initial reaction wasn't positive. But, again like Steam, it'll be interesting to see how consumers react in the long term.
What are your thoughts on Origin — has it improved as a service since its inception? Let us know in the comments below.