It's called Monster Monpiece, and it's a card-based game. That's fine and all until you realise that it's from Compile Heart, the folks behind Hyperdimension Neptunia. Oh, and that you have to stroke your PS Vita to play it.
Developer Compile Heart loves making deliciously subversive games, and Monster Monpiece looks to be no exception. Just check out the above play footage. It's something else.
The entire game isn't like this; it's more of a card battle game with cute monster girls and online play. But something tells me people won't be buying it for that. Call it a hunch.