What’s happened in the business of video games this past week …
QUOTE | “$US299 is the magic price point for PS4.” — Analyst Billy Pidgeon talking about what sort of pricing Sony needs for the PS4 in order to maximise sales while avoiding huge losses.
QUOTE | “Whatever launches in 2013 or 2014 or 2015, will never beat a PC again.” — Cevat Yerli, CEO of Crytek, talking about the reasons why a console will never be able to outperform a high-end PC.
QUOTE | “I would applaud the publishers if they tried to charge $US69.99.” — Wedbush Securities’ analyst Michael Pachter, talking with other analysts about the potential pricing for PS4 and other next-gen console software.
QUOTE | “It’s not as scary as some people led you to believe.” — Hermen Hulst, managing director at Guerilla Games, talking with other developers about PS4 development costs and what it’s like developing games for PS4.
QUOTE | “The games on display were nothing that couldn’t be done on other hardware.” — Will Luton, gaming consultant, talking along with other developers about the PS4 reveal and what it might mean to gaming.
STAT | 20 billion — Number of games downloaded to smartphones and tablets in 2012, according to analytics firm App Annie; games accounted for 60 per cent of all spending on iOS and 80 per cent of all spending on Google Play.
QUOTE | “We believe that in four to five years digital should be around 50 per cent of our business.” — Stephanie Perotti, Ubisoft’s worldwide Uplay director, talking about the company’s decision to start selling titles from other publishers online.
STAT | 209 per cent — Growth in the number of smart device users in China from February of 2012, according to analytics firm Flurry; China now has more than 246 million people using a smartphone or tablet
This Week in the Business courtesy of GamesIndustry International
Image from Shutterstock
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