This Week In The Business: ‘There Is No Room For B-Games.’


What’s happened in the business of video games this past week …

QUOTE | “There is no room for B-games.” — Ubisoft Montreal CEO Yannis Mallat explaining why next-gen games will need to focus on quality and consumer value.

QUOTE | “What Sony is doing is a very positive note for the console industry.” — Ted Price, CEO of Insomniac Games, talking about Sony’s more open approach with PS4, which could help developers in a challenging console market.

QUOTE | “Games are an art-form, pure and simple.” — IGDA head Kate Edwards, talking about the many issues facing the IGDA, including the GDC party that caused an uproar.

QUOTE | “From my perspective, television is the mass market and we’re the fringe.” — Rich Hilleman, chief creative officer of EA, talking about the huge opportunity for games in connected TVs.

QUOTE | “Hardcore gamers aren’t likely to buy it, but we’re not going after them.” — PlayJam CMO Anthony Johnston, talking about how the company’s GameStick microconsole can appeal to the massive group of new gamers.

STAT | 13.9 per cent — Amount that PC shipments declined in the first quarter of 2013, according to IDC; this is the fourth quarter in a row sales have declined, and the largest single-quarter drop ever.

QUOTE | “League of Legends is always on top by a huge margin, an order of magnitude.” — David Cole, analyst at DFC Intelligence, trying to clarify a report that said DOTA 2 is the most-played game in the West.

QUOTE | “Games like Mass Effect, all the BioWare games… have proven what a strong storyline means for keeping your player base.” — Chris Avellone, creative director at Obsidian Entertainment, talking about all the story-rich games he’s working on now.

STAT | $US4.2 billion — Total value of mergers and acquisitions in the game industry in 2012, according to Digi-Capital; this was the highest amount ever, beating out last year’s $US3.4 billion handily.

QUOTE | “Whether or not these comments are innocuous… given the state of the industry, it does feel like a boy’s club.” — Monaco developer Andy Schatz, talking about the difficulty of making the industry more hospitable to women.

QUOTE | “If we become irrelevant because there are better deals elsewhere, then great.” — AppAbove Games co-founder Aaron Isaksen, talking about how the Indie Fund set up to help small developers publish games might not be needed one day.

QUOTE | “I think that you can’t not do paid acquisition at this point if you’re a major publisher.” — Sega director of online operations Ethan Einhorn, talking about how Sega plans to stay popular in mobile games.

This Week in the Business courtesy of GamesIndustry International

Image from Shutterstock


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