Bruce Lee Wants You To Be Like Water And Drink Johnnie Walker

Martial arts superstar Bruce Lee is the latest deceased celebrity to re-appear in CG form to sell you things.

Joseph Kahn, who directed the video, explains:

We shot it in Hong Kong, and then we worked with vfx company The Mill in London to create a completely CGI Bruce Lee over nine months. EVERY shot of his head and every detail in there is completely cgi. We got Shannon Lee, Bruce Lee's daughter, to come aboard and we really picked her brain to make sure that everything was accurate from look to soul. We wanted to be as respectful to the man and legend as we could.

By putting him in an alcohol ad when the man apparently didn't drink? Nothing says respectful like putting dead teetotaler in a booze commercial and reappropriating his "Walk On" creedo for commercial gain! I'd hate to see what they thought disrespectful was.

Johnnie Walker "Game Changer" [Vimeo via Beijing Cream] Johnnier Walker Brings Back Bruce Lee [Campaign]


Comments

    Repost, plus this is kind of offensive to his memory, given Bruce Lee did not like to drink alcohol.

    Last edited 10/07/13 10:05 pm

    Lee must be spin kicking in his grave.

      Reminds me of Guerrillero Heroico t-shirts.

      Another reason why it is futile to do anything on this planet. New born humans will twist and warp your forgotten image to shape their needs. The sheeple will accept the twisted facts with sheer happiness because they are incapable of thinking objectively.

    I guess they think by getting his daughter involved somehow makes this less objectionable.

      Indeed, it's well known Lee did not drink tea, coffee, alcohol or smoke cigarettes. He said they were pollutants to the human body.

        But he did eat a lot of pot cookies!

        a LOT!

          I know right!!! The irony!

            You think? You're a lot better off eating weed than drinking alcohol. I mean, alcohol is toxic to every organ. Weed makes dorito's really nice?

              lol. Hey I partook in weed reglularly, but no smoke of any kind does the lungs any good in any way. Let's call a spade a spade. It doesn't harm you like cigarettes do, but weed isn't *good* for you. It still harms you but in no way as bad as alcohol or smokes. Over a long period of time it'll still mess your lungs up if you're a chronic smoker. But that's more to do with the fact that smoke + lungs = bad no matter if its weed, burning paper, burning tacos, whatever the substance.

              Mmmmmmm Doritos.

              We once smoked around half a dozen cones each when I was around 18? Then my mate brought some brownies down... said 'Here have these for your munchies!' so we wolfed about a dozen each of those down. He didn't tell us he loaded those to the BRIM with shredded pot lol.

              Within an hour we were comatose for nearly 24 hours lmao.

              Last edited 11/07/13 1:20 pm

                That doesn't sound like fun, what happened to you.

                But Bruce was EATING his weed. No lung damage with that route my friend.

                  Heh good point, my bad. lol. He did chew hash a lot apparently.

                  Hah no nothing bad happened to us, we were just so 'out' lol that we slept for that long lol. Nothing bad at all. Though we were severely dehydrated when we woke up.

                  And hungry as hell. We ate 2 pizzas each when we awoke haha.

    Well this is the most disrespectful thing I've seen all week. Especially considering Lee's stance on things like alcohol. Pretty disgusting.

    This actually makes me angry. Very disrespectful! How dare they use his image like that.

    Horrible. It's pretty disgusting that his daughter even gave permission for something this blatantly commercial.

    Besides, the CG was average anyways. Dead eyes (no disrespect intended), oddball skin textures and shitty lip-syncing. Uncanny Valley all over.

    guys this is perfect its the solution to everything...
    first we dig up Bruce
    then we attach magnets to his decomposed torso
    then re-bury him with a copper coil around his casket
    then they just need to show this ad and the world will have unlimited clean electrical energy

    Yeah, very yucky. When I was 19-20, I studied Bruce Lee very intensely. Not cool to see his image spruiking products.

    A CG Bruce Lee hocking Johnnie Walker? I think I just threw up in my mouth a bit.

    Imagine... if Bruce Lee was an AI that governed the earth.

    The ad itself was rather good. It's the other stupidity as others above me have mentioned that ruins it.

    Will there be a special batch made from his ground bones?

    Disgusting. Everyone involved should be added to a sex offender register, cause that is advertising necrophilia.

    Last edited 11/07/13 9:59 pm

Join the discussion!

Trending Stories Right Now