British Newspaper Mistakes Deus Ex For Real Life

British Newspaper Mistakes Deus Ex For Real Life

Maybe one day we'll all have cybernetic eyeball implants that will grant us perfect 20/20 vision and allow us to be monitored by the government agency of our choice. Sadly, as The Sun's editors will probably find out soon, today is not that day.

Sarif Industries, the "US firm" mentioned in this recent edition of the British tabloid, is actually a fictional company in the video game Deus Ex: Human Revolution. That sweet cyborg eyeball image? Also from the video game. At least Rob Spence and Carol Kasyjanski are real.

Granted, the folks behind The Sun don't really care that much about nonsense like "accuracy" or "making sure the news they report isn't actually from a video game." And, yes, perhaps eyeball implants will indeed be common in 50 years. But they probably won't come from Sarif Industries.

Thanks @blazinglynx!


    I think you misspelled filthy sensationalist toilet paper as 'newspaper'.

    You would think someone would have looked at that image a thought "does that REALLY look like something from real life".

    But then again....The Sun.

    Gotta love the accuracy of reporting in the Murdoch rags across the world.

    Kotaku-US laughing about accuracy in journalism....No one ever told you about glass houses and black pots?

      I dunno, man. Trivial and pointless? Every day. Sensationalized? Sure, sometimes. Taken out of context? It's happened. Outright inaccurate? Not real common at all. They're usually pretty good with their caveats, here.

      Last edited 17/10/13 1:57 pm

        Only when they actually comprehend what they are cut and pasting. A certain US poster has completely missed the point regarding his links on numerous occasions.

        @transientgravemind: Fox.

        Last edited 17/10/13 5:25 pm

    Strange, Murdoch's minions have never gotten anything wrong before in the past

      A one off incident attributed to a rogue element in the editorial staff? That line has worked before...

    It wouldn't be the Sun if it wasn't constantly fucking-up simple things.

    Last edited 17/10/13 1:49 pm

    I bet the Daily Telegraph in Sydney prob ran with this story as well. "Facts be damned! We need to be first to report this!"

    Really guys you sound like spies. Bunch of bitchy little girls.

    Most of the crap in newspapers these days is biased trash. Personally I don't have a problem and would actually prefer more of this type of journalism at least it has entertainment value.

    What a joke. I mean, clearly Cyberdyne is working with far more advanced prototypes. Don't these guys know anything?

    This is the section of The Sun you decide to show us?

    There's a perfectly functional page 3 girl... but no, this is what we get...

    Why let accuracy get in the way of a good tail

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