Why On Earth Do Action Figures Need Trailers?

This is a great-looking Sonic diorama, make no mistake. It's just... why is there a trailer? The inappropriately energetic rock music, the silly effects, the weird-as-hell vibration — ugh.

The video does have "informative" in its title, and I'll give it that, it is a rather informative video. But you can get all the same info from visiting the site. Or, you know, just take one of these huge snapshots...

Why on Earth Do Action Figures Need Trailers?

...and put the text on there somewhere. There's so much room!

Of course, that was just the "informative" video. There's also the "hype" video, which, being a "hype" video, surely must be a lot more exciting, right?

Nope. Just more of the same.

Why on Earth Do Action Figures Need Trailers?

Can you feel the hype yet?

It's not just this company, by the way. DC Collectibles also does videos like this from time to time — here's one from last week:

Same as last time — awesome figure, bad video. So drawn-out. So silly, especially with the music on. Stationary objects shouldn't be filmed for so long, regardless of whether they have removable helmets or not.

This video does a slightly better job, even though it's equally ridiculous (Superman pool cues? Really?). There's action. People are demonstrating what the product does. They don't just film the same figure for a minute then toss random visual effects at it.

Collectible figure makers, please, stick to fancy photos. Trailers just don't work in this context.


Comments

    I have the Sheik, Darunia, Link and Dark Link from F4F but they are getting so expensive, I don't think I'll be getting anymore.

    The original Samus one is beautiful but was all gone before I discovered it. Would have loved to have picked that one up too.

    The video does have “informative” in its title, and I’ll give it that, it is a rather informative video. But you can get all the same info from visiting the site. Or, you know, just take one of these huge snapshots…
    Advertising? Youtube is the 2nd largest search engine in the world while I've never heard of first4figures.com. Not to mention it has flashing lights...pictures can't really show that very well.

    A better question is why do certain idiots at Kotaku feel the need to post .gif's edited from a video that they are posting at the same time? You can get all the same information from just watching the video.

    The "inappropriately energetic rock music" is the actual music in the game that plays in the section the diorama is modelled off. It's a cover of it, but it's performed in an identical way.
    So no, it's not inappropriate, it's very appropriate.

    They obviously chose a video format to the trailer to show off the light and movement gimmicks, which you can't do with stills. Why this is a point of contention, I don't understand.

    I guess having a rudimentary understanding of the item's background and it's relevant attributes isn't necessary to pass comment on it on Kotaku.

    The "strangely energetic music" is actually music from the level in question, so it's appropriate.

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