Advil Has A Strange Way Of Showing Menstrual Cramps In South Korea

Advil Has a Strange Way of Showing Menstrual Cramps in South Korea

Headaches aren't fun. Neither are toothaches and back pains. And menstrual cramps suck too! But in South Korea Advil has an odd way to illustrate that.

Medicine company Pfizer has hired Olympic swimmer Tae-hwan Park to sell Advil in South Korea. He's starring in commercials like this and appearing on the pain medication's official website:

Advil Has a Strange Way of Showing Menstrual Cramps in South Korea

Nothing, too unusual about this -- save for when you start going through the website (via tipster Sang) and see how Park does gestures for each.

Advil Has a Strange Way of Showing Menstrual Cramps in South Korea

Um. OK, then!

Of course, the "Period Pain" (생리통) is menstrual cramps, and Park's gesture has been amusing and baffling people on Korean bulletin boards and Twitter.

두통 (Headache) [Advil -- Thanks Sang!]


Comments

    I have a dream, and that dream is that Bashcraft will realise that kotaku is a gaming website... One day.

      My dream is that one day people will stop clicking on articles they know they have no interest in simply to complain that hey have no interest in said article.

      I think we're both shit out of luck.

      I also have a dream... that one day people will realize this is a f******g BLOG, not a bloody news site that covers gaming exclusively. It's called goddamned Kotaku, not Gaming News Daily and Only Gaming News and NOTHING ELSE. Jump on another bandwagon... this one left YEARS ago. Remember when every man and his dog hated Luke Plunkett, not Pat??? Didn't think so...

      Last edited 21/02/14 1:58 am

        To be fair, Pat and Luke get equal amounts of hate. Also, if it's a blog, they need to update their about pages. That way, no one would have any reason to complain.

        Last edited 21/02/14 10:01 pm

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