McDonald's has been kicking child-sized value meal arse as of late. Fresh off of a double team of Skylanders and My Little Pony and now in the midst of an Amazing Spider-Man 2 adventure, the fast food chain's next choice is Pokémon X and Y.
Not only are we getting a nice little selection of ready-to-display Pocket Monsters and what looks like special cards for the Trading Card Game, each of these toys have what McDonald's is calling "McPlay Power", meaning they can be scanned into a mobile app to unlock mini-games and such. The current Spider-Man toys also have this feature.
Speaking of which...
It's not often you see the same Happy Meal theme with separate toys for boys and girls. The pink might make some folks angry, but I dig it.
Unfortunately the "girl" toy for the Pokémon run is American Girl related. Boo.