Transformers is quite popular in China. Heck, the latest film is set in the country. There are many diehard Chinese fans. One of them shelled out $34,000 for his collection.
According to News 163 (via ShanghaiIst), retired soldier Zhang Wei has been collecting Transformers since 2002. So far, he and his wife have over 380 Transformers and has spent 200,000 yuan ($34,000) on the collection.