So, You Can Now Buy Badass Motherboards?

So, You Can Now Buy Badass Motherboards?

Here's a motherboard for people who buy internal PC components based on their looks.

It's the *deep breath* ASUS Republic of Gamers Maximus VII Formula Z97. Proving yet again that these companies could do with paying someone to think of better product names.

In terms of specs, it can take 32GB of DDR3 RAM, has dual PCIe 3.0 expansion slots and whatever it's a motherboard just look at it.

This motherboard looks sick [The Verge]

So, You Can Now Buy Badass Motherboards?

Comments

    *heavy breathing*

    How is this guy a gaming journalist?

      it's ridiculous. i came in to read an article that i thought might have been interesting. instead i got a few lines of text and a couple of pictures.

      he didnt even write about it having a waterblock on it, i had to figure that out from the pics.

      how is this guy still allowed to 'write' such rubbish

        Not to mention you've been able to buy similar looking mobo's for years... So.. even just the looks being appealing, which the article is about, is old news.

        Last edited 04/08/14 7:46 pm

          This was my first though, lol.
          This is nothing but blatant advertising.

        I'm really curious how much Kotaku pay him. It doesn't look like he gets paid by the amount of words he types per week (otherwise he'd put in the effort to go into detail about the MB) so perhaps he's on a salary. And it seems to me his (short) writing style is reflective of his earnings...

          Its what happens when you hire your staff based on there twitter accounts.

      Perhaps it's so that at the end of the week when they do the briefly article they can use his whole piece and not bother with summation...

      its not his fault the majority of people only read first two paragraphs of something.
      I thought it was funny,

      When the Verge's one paragraph is more informative, you know that you've done a terrible job.

    I thought the case was supposed to go around the motherboard, not on it!

      It certainly looks like some gaudy bits of plastic are simply covering a standard motherboard.

        aaand clearly you know nothing

        lemme guess, only "minimalist" crap looks good right

          clearly you know nothing, its an 1150 socket motherboard....
          Running a fully loaded intel S4600LT2 would be 'badass'

            As badass as it would be me thinks it's out of the realms of consumer computing by about 3 CPUs...

            comment was relating to the aesthetics and the plastic shielding

            What does hardware have to do with anything? you just shrunk your own epenis trying tout hardware specs and knowledge in a comment thread about design

          I dunno, I know a few things about mobos and the first thing I thought when I saw it was "that's gotta be worse for heat dissipation, not better".

        I guess it is possible that it's actually a heat sink, rather than something that will trap the heat.

        First of all, the under side is protected by a metal EMI shield that also stops you scratching the Mobo. with stand offs during placement.

        Second, the MOSFETs are under a stock water or air cooler, allowing for a much better overclocking setup for enthusists.

        Third, the plastic on top reduces the chance of static shorts during maintenance and also shield the Mobo. from the heat of the GPU, also increasing performance.

        Fourth it is still a high end gaming board and thus has all of those traditional benefits.

        And finally it just out right looks far better than a typical board. Cudos to the design team for trying something different that actually makes a difference.

        And now that ASUS have their stock-water-cooled GPUs with this motherboard enthusiasts can solidly water cool their whole system without needing as much third party gear.

        EDIT: Spelling. I didn't intend to write such a monolith from my phone, I just saw the "article" and had to add this stuff...

        Last edited 04/08/14 8:02 pm

    This is news? Motherboards have had awesome looking designs for years, not to mention this is one of the less badass looking ones compared to the older Asus Maximus boards imho.

    Great board for people building custom water loops since the whole voltage regulation section of the board is covered by a custom water block, there is more than looks going on with the ROG Formula boards.

    That's nothing, it looks *amazing* when installed.

    http://baber.com/baber/gifs/mpe_mn3_at_front.jpg

      I guess those who love their clear side panels have something to jerk off over as they sit there staring inside their PC.

    Uh.. Yeah. I've seen similar from manufacturers like EVGA, XFX etc over the years. It's not a new thing and it's not uncommon. But they're usually pricey.

    The plastic covers also direct air being pushed over the various components by tiny fans.

    Here’s a motherboard for people who buy internal PC components based on their looks.
    It’s the *deep breath* ASUS Republic of Gamers Maximus VII Formula Z97. Proving yet again that these companies could do with paying someone to think of better product names.
    In terms of specs, it can take 32GB of DDR3 RAM, has dual PCIe 3.0 expansion slots and whatever it’s a motherboard just look at it.

    Seventy words and 2 pictures does not an article make...

    Last edited 04/08/14 9:19 pm

    The original Verge article (92 words, 4 pictures):
    If you're not a PC gamer you're about to be one, all because of the ASUS Republic of Gamers Maximus VII Formula Z97 motherboard. Sure, you might be interested in its maximum DDR3 RAM capacity of 32GB, or its dual PCIe 3.0 expansion slots, or its copper "hybrid cooling" system, but there's really only one thing you need to know: it's the sickest looking motherboard ever created by humans. It's like staring right into the face of Michael Bay's Optimus Prime except without all the crying.
    Go ahead, look at it.

    This article (70 words, 2 pictures):
    Here’s a motherboard for people who buy internal PC components based on their looks.
    It’s the *deep breath* ASUS Republic of Gamers Maximus VII Formula Z97. Proving yet again that these companies could do with paying someone to think of better product names.
    In terms of specs, it can take 32GB of DDR3 RAM, has dual PCIe 3.0 expansion slots and whatever it’s a motherboard just look at it.

    Congratulations Luke, you've actually added nothing to the conversation at all except for noting how long the name is...

    Last edited 04/08/14 9:17 pm

    4 Dimms and only 3 PCI-E x16 slots... you can tell an 1150 socket board just by looking at it.. It'd be cheaper to get a 2011 socket board for the price of this gimmick.

    Wow, really? Not only have Asus been making ROG boards like this for years (hint: the VII in the name isn't just for show), but so have other manufacturers. It's a nice motherboard, very nice, but visually it's the same as a million boards before it.

    God forbid Luke Plunkett ever write a legitimate article about the genuinely new/interesting features this motherboard has. But hey, that would require a modicum of effort to Ctrl+V the Asus press release, so it'll never happen.

    Last edited 04/08/14 11:55 pm

    What is it with Luke's 'fan club'? It's the same posters every time. Did he run over your cat or something? Grow up!

      He writes about topics people would be interested in reading about. But instead of actually providing the information, he shits out a line of text and some GIFs, wrapped up with a nice clickbaity headline. And he gets paid for it!

      It's endlessly annoying, especially when the effort to provide that information is next to none. Seriously, just Ctrl+V the press release and add like 15 words of commentary.

      Oh, and then there's the fact that the only bit of original content Luke wrote was incorrect: I.e. implying someone has "finally" made a good looking motherboard, when the ROG line has been around for years.

      Last edited 05/08/14 9:40 am

        I don't expect in depth detail from Kotaku regarding hardware. Kotaku is only one "primer" for piquing my interest. If I want in depth information on hardware, I'll google for it or ask questions on Whirlpool.

        And who cares that he gets paid for it? So he's got a good gig. No point in getting all stressed about it.

          I'm not expecting a Tom's Hardware or Anandtech super in detail tech review, but at least a factually correct article would be nice. While it's not revolutionary, this motherboard has way more to offer than "hurr it looks pretty."

          And I care, because there are a million and one qualified journalists struggling to get jobs, yet Luke Plunkett has one pumping out stuff like this.

    sex for my inner geek...

    Pretty sure Luke just uses someone else's account while that person is on lunch. He's actually just the copy-room boy. The one who always has toner on his fingers...

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