EA Isn’t Kicking Itself About Not Having A Story Campaign In Star Wars: Battlefront

Star Wars: Battlefront won’t have a single-player campaign — and EA is totally fine with that.

I feel like I’m part of a dying breed: the kind that genuinely enjoys playing through the single-player campaigns of multiplayer-centric shooters. I loved playing through SP in the original Battlefield games. The story for BF3 and BF4 was rubbish, but I played through those from start to finish.

Maybe it’s because I grew up on a lot of first-person shooters that had strong story modes — or at least story modes that they cared about. Like Dark Forces and the Jedi Outcast games. Strife. Blood. The original Shadow Warrior. Duke Nukem 3D. Painkiller. Counter-Strike: Condition Zero. Even Unreal Tournament (although putting story in the same sentence as that seems churlish to the extreme).

The point is, I like FPS stories. Problem is, EA doesn’t think you do — and they have the numbers to back it up.

In a new interview with GameSpot, EA’s chief operating officer Peter Moore was asked why Star Wars: Battlefront wasn’t shipping with a single-player campaign. His response: it doesn’t actually matter to that many people.

“Very few people actually play the single-player on these kinds of games. That’s what the data points to,” he said. “You make a decision, years out, and you plan for what the world looks like when a game ships in two or three years.”

“That’s about the intuitiveness about the executive producer, and his or her vision for the game.”

The interview covers an awful lot of ground, from EA’s approach to indie games, their overall publishing strategy, Battlefield Hardline, Mirror’s Edge Catalyst and even what Moore thinks of Hideo Kojima.


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