Today, the Pokemon Company unveiled its latest Pocket Monster experience. It's called Pokemon Go.
"The day has finally come when Pokemon appear in the real world," says Pokemon designer Junichi Masuda.
Here's the debut trailer.
The game is being developed by Niantic Labs, a former Google start up known for it's augmented reality smartphone game Ingress.
Niantic says it is working closely with The Pokemon Company and Nintendo to make a brand new style of Pokemon game. The idea is that players go outside, get some fresh air, and capture Pokemon.
The Pokemon Company has been working on the game for the past few years with Nintendo. Pokemon Go's debut trailer is dedicated to Satoru Iwata.
In the past, Pokemon games have been based loosely on real world maps, so as Pokemon Company boss Tsunekazu Ishihara pointed out in an announcement conference, it makes sense to bring Pokemon to the real world with AR.
Pokemon Go is for Android and iOS, and is slated for release in 2016.