Overwatch's new Summer Games event adds more than 100 new emotes, sprays, icons, intros and skins to the game, but there's a catch: They come in randomised boxes, and you can't buy individual items no matter how many coins you've saved up. There's been quite a bit of outcry about that, especially among players who want to Collect 'Em All. Unlike regular loot box items, the event-exclusive ones won't be around forever. Given that the Summer Games wrap up on August 22, people feel like taking home all the golden goodies is basically impossible. You've either got to grind XP or buy a ton of loot boxes with real cash, which more or less amounts to prostrating yourself before the ill-humoured RNG gods.
But according to game director Jeff Kaplan, that's not really the point. He explained Blizzard's rationale in a forum post:
Sometimes we want to give everything to everybody. For example, a few weeks ago we gave everyone a new hero -- Ana. Ana came with skins, emotes, sprays, highlight intros etc. that could all be purchased with credits. We also want to add new maps to the game and new stuff like the Lucioball brawl that's available to everyone equally.
But sometimes we want things to feel rare and special.
He noted that you can earn plenty of rare stuff just by playing the game (as opposed to spending a ton of money trying to unlock everything), and he added that if the event is well-received, Blizzard will run it annually. That way, people will have ample opportunities to pick up sweet summer gear.
"We'd like to give the event more time and see how people feel as it wraps up," Kaplan concluded. "Maybe people will be feeling differently at the end of the event. Maybe not. If we need to make things less rare -- if everyone is entitled to that Genji Epic Skin -- we'll have to reconsider our design philosophy in the future."