Bet your morning wasn't as fun as this.
The bloke time-travelling to the 60's is Hisashi Nogami, creator of the Animal Crossing series and a producer on Splatoon. And, you might be asking, why exactly was he dressed up like a hippie next to a campervan?
Well, it's because the Nintendo Direct was all about Animal Crossing: New Leaf. Or, rather, it was about a free update for the game that adds amiibo support and a bunch of new features. You can catch up on those, including the new mini-games and the ability to wear Legend of Zelda: Breath of the Wild tunics, here.
But none of that is as cool as Nintendo being Nintendo. Which is to say, weird as fuck.
Never change, Nintendo.