The Best Games In Cereal Boxes

Image: Reddit (u/DankDespot)

One of the best things about the CD-ROM era was that it was a great promotional tool. And the best kind of promotions were free games.

Specifically: free games from boxes of cereal.

Chex Quest

Image: Alex Gorzen/Flickr

Chex Quest was more than just a free game. It was released alongside boxes of Chex cereal in 1996 as a tie-in for the company, with the game designed to be a non-violent FPS based on the DOOM engine. The idea was to make Chex cool amongst kids who also thought PC games were cool.

Tools used in-game to encourage healthy eating included health pickups tied to water, fruit and vegetables. And the in-game armour: well, it looked like a bit of Chex cereal.

Not the best game to come in a cereal box, but it was a hell of a smart way to promote cereal. And the best part: you could load WAD files from the original DOOM into Chex Quest.

RollerCoaster Tycoon

Image: bigshootergill/Coasterbill

People are still doing amazing stuff with RollerCoaster Tycoon in 2017.

I can't even remember when it's been given away for free in the last couple of years. It's been cheap as chips, but never free.

What an amazing promotion.

Cap'n Crunch's Crunchling Adventure

Image: Giant Bomb

Developed as a promotion in 1999 for Cap'n Crunch cereal, Crunchling Adventure was an action adventure that was bundled into double boxes of Cap'n Crunch cereal, unless you ordered the game by mail. The gameplay was essentially three separate mini-games, which you can see below:

Far from the best game ever released in 1999, but for something that came with breakfast you can't really complain.

Battlefield 2

Image: Supplied

Pizza doesn't exactly count as cereal, but worth including all the same. Over a decade ago, you could get a copy of Battlefield 2 if you ordered three large pizzas.

Probably would have been faster to order pizzas and a legit copy of BF2 than copying it over the network back then.

What a night that would have been.

Atlantis: Search for the Journal

This one was available only to North Americans. Search for the Journal was a tie-in game for Disney's Atlantis: The Lost Empire movie, although from 2001 the game was released for free on Disney's website.

The gameplay largely consists of "navigate stuff and don't die". It's a short, generic FPS with no checkpoints, and mostly functions as a demo for the movie and Trial By Fire, another game based off the Atlantis movies.

Interestingly, Search for the Journal also shipped with a multiplayer mode. It was pretty garbage, and the singleplayer element was ten, fifteen minutes long at most. But it was a neat PR move - it's a great message to say, hey, buy a box of cereal and get a multiplayer shooter.

Age of Empires

Image: Supplied

Take yourself back. Imagine smashing back a high sugar, high crunch bowl of Nutri-Grain. Then imagine your parents telling you "oh by the way this came in the cereal box".

And it just happens to be one of the best RTS games ever made. Still.

V-Rally Expert Edition 2

Another Kellogg's promotion, V-Rally was a serviceable rally game that was published under the Need for Speed name in the United States. It was just V-Rally in Australia, though.

Released in 1999, V-Rally 2 let people race 80 tracks from the 1999 World Rally Championship. It shipped with four player multiplayer and a working track creator. The soundtrack was also ... very industrial.

Tony Hawk's Pro Skater 2

Tony Hawk's Pro Skater 2 was another Nutri-Grain special, and even though it was better on consoles you couldn't argue with a bloody Tony Hawk game for free.

Matt Hoffman's BMX

Imagine in 2001 you're a kid, slamming Nutri Grain, and you get a free BMX game to go with it.

Doesn't matter that Matt Hoffman's BMX is a bit crap, at least compared to Tony Hawk anything. (Except maybe the most recent one.)

God being a kid was great.

Age of Empires 2

The HD remake of Age of Empires 2 is probably one of the most popular RTS games still going. Hell, it was massive at the time it was released. And strategy games were no small fare back then: by the time this popped up in Nutri Grain boxes, Red Alert was still selling gangbusters, Age of Mythology was doing well, you had the Empire Earth series, and WarCraft. Warcraft 3.

How the hell did AoE 2 end up being given away for free?

Cricket 96

Made by Beam Software down in Melbourne, Cricket 96 was given away with boxes of Weet-Bix in the mid 90's. The game was basically an update of Super International Cricket on the SNES with some questionable commentary.

Some example lines: "That was a sickening blow ... just like the one I got when I wrote my first alimony check," and "What a catch for the wicketkeeper ... funny that's exactly what [someone] said when they ran off with your ex-wife, Richo."

Thank God Cricket 97 brought in Richie Benaud and Ian Botham. And the gameplay was ten billion times better.

Moto Racer 3

Also available in the big packets (800 grams, I think) of Nutri Grain was Moto Racer 3. It was nowhere near as good as the original Moto Racer, but you were getting a singleplayer and multiplayer racing game with your breakfast. And Moto Racer 3 did have Eastern Creek in it.

The footage just makes me want to find my old copy of Motocross Madness, though. That game was really something.

Need for Speed: Underground

An Urban Dictionary post from 2010 reminiscing about the glorious days of Pizza Hut deals

There was a time in Australia - 2004, specifically - where you could order two pizzas and get a choice of Need for Speed Underground, The Sims, the original Medal of Honour or Lord of the Rings: Return of the King.

The year after, Pizza Hut did a follow-up deal where you could get Battlefield Vietnam (this was before their BF2 deal), Sims 2 or Need for Speed Underground 2 for $35. And that came with a ginger beer, coke and two pizzas. $39.95 if you wanted it delivered.

What a time to be alive.

What games do you remember getting for free from cereal boxes?


    Somehow I missed all of those... but I enjoyed my Weetbix for breakfast :-)

    The only free games I got were the ones that came on gaming mags or that my friends gave me copies of.

    If we're bending the rules and allowing Pizza as a cereal, then why not include Sneak King? It wasn't free but I'm sure Burger King did some kind of breakfast food...

      Couldn't not bend the rules when games like Need for Speed Underground and Battlefield are involved. Also, seems to have been a very Australian promotion, which is all kinds of awesome.

        Not just Australia I'm sure we had this for a bit in NZ too. Good times.

    Man I remember when one of dad's workers was like "hey, you like games right? I got this in my cereal" and handed me Age of Empires.
    I was the happiest kid on earth, and played the absolute crap out of it.

    I also got super excited when Pizza Hut announced though deals but could only convince my parents to go the one time - and yes I did pick Battlefield 2 :)

    Nutrigrain and Wololo.

    Last edited 12/07/17 11:47 am

    I'm just amazed you missed out on the biggest draw card there. 50 hours of internet on the CD ROM.
    Try explaining to a kid today that internet used to come on CDs

    Can anyone shed any light on the name of the MILO game from maybe the early/mid nineties?? A friend has been trying to track a copy down for YEARS!

      I would love to meet your friend to discuss the game in more detail! Serious fan over here.

        I will put you in touch with her - it's one of her all time favourites, sounds like you would have a lot in common!

      If I remember properly it was called The Fuel Run or something along those lines.

    I think Black Hawk Down or some other desert shooter also came with the cereal in the early 2000's. Played that a bit on LAN at school (along with wolfenstein ET).

    Has anyone heard of the Milo Game: Fuel Run? A guy skateboards over giant MILO tins and eventually ends up in the snow on the last level being chased by a Yeti.
    It's SUCH a good game. I would love to meet other Fuel Run Fans and share stories!

    When I was a little boy some of the games I found in cereal boxes are Microsoft's Age of Empires The property buying game Monopoly published by the team at Westwood Studios and developed by Parker Brothers and even NAMCO's Pac-Man Adventures in Time developed by Hasbro Interactive which I found in a cereal muesli box I love Pac-Man because I've been a Pac-Man fan for years and I never once lost my cool playing that game Pac-Man Adventures in Time.

    Man, got so many of these. I know we had... pretty sure it was just AoE 1, not 2. And there was a Timon and Pumbaa Pinball game. Also we got NFS Underground, and Battlefield 2 (though it turned out our PC wasn't good enough to play that one), and I think NFS Underground 2 from Pizza Hut? I think there were some more cereal ones that I can't remember.

    This article brings up one of the most painful, spiteful memories from my childhood.
    I never got any games in my cereal growing up, I remember being a weetbix kid, but never got a game with it...
    But instead I do remember AoE 1 being given out with nutri grain, but we weren't a nutri grain family. One of my friends in Primary school had it on PC already, and his family were nutrigrainers, so got a free copy that he wasn't going to use! No matter how much I pleaded with him, he never gave me one of his free copies. I will always remember this sadistic move, but I doubt I will ever repay it as he is no longer in my life.

    Thanks to cereal/pizza i got AOE 1, Tony Hawk Pro Skater and Battlefield 2.

    So i guess that makes me a Pizza noob? Although by that point i'd been playing CS 1.6 for a while so i had a lot of fun with that game for a while, BF2 was and is still one of my favourite multiplayer experiences.

    You missed the pc version of monopoly - it was freakin awesome, still got it somewhere...

    Age of Empires in the nutrigrain box was freaking amazing at the time. i used to loooove that game but could only afford 1 copy so network play was a pain in the butt until that happened haha

    LCMs Monster Inc Bowling, was the game for me

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