There's a limited-edition Nier Blu-ray disc for sale here only at Tokyo Game Show, and it's selling out in minutes every morning. The disc itself, a recording of a live concert of music from Nier and Nier: Automata, is something you can buy anywhere, but at TGS you can get one that's been signed by the game's creators.
These cost the same as an unsigned version (¥6200 yen, or about $70), but only a few are available at the Square Enix Music sales booth on the Tokyo Game Show floor. Square Enix did this last year as well, selling CDs and Blu-rays signed by composers, but none of them sold out so quickly on the business-only days of the show, when Tokyo Game Show is full of game industry folks and not the general public.
I swung by the booth on Thursday in the late morning and saw that many of the signed items had already sold through their allotments that day. So I beelined to the booth Friday morning, and apparently a lot of other people had the same idea. I was able to grab one of the coveted signed Blu-rays, and watched as many more people bought the same item.
The doors of Tokyo Game Show opened at 10AM. At 10:10AM, I snapped the photo above; the Nier Blu-ray was already gone.
It's gonna be a bloodbath on the public days, tomorrow and Sunday!