Ever wondered precisely how large the Australian games industry is?
According to the results of an industry survey published today, Australia's games industry employees 928 people full time. The study was conducted by the Interactive Games & Entertainment Association, which represents the video game industry federally and lobbies on its behalf in Canberra.
The largest field employed in the local industry was programmers (33%), while artists (25%) and marketing/admin/management (12%) were the second and third most common jobs for full-time employees. The United States is still the most popular target market for Australian developers, followed by Europe.
The industry as a whole generated $118.5 million in revenue, 80 percent of which was derived from overseas. "The local industry is making gains and contributing millions to the Australian economy – imagine how much more could be achieved if the government acknowledged us," Ron Curry, CEO of the IGEA, noted.
An infographic was also released to the media this morning, showing that iOS and Android were the most popular platforms for developers. Just over a third of all development was also based in Melbourne, with 21% based in Sydney and another 14% located in Brisbane.
Notably, the number of full-time employees is a stark increase from the last official figures. The Australian Bureau of Statistics and Screen Australia released a report in the middle of last year, which found that the number of people employed by the local games industry had risen to 734 from 581.
There's been a lot of talk locally about what the federal government can do - and more importantly, what it hasn't done - to support the games industry. But as part of that conversation, an interesting figure has emerged. namely, the amount of people employed in the Aussie games sector.
The ABS report also found that the industry's total income had grown to $111.1 million by 2015-16.