Delayed Nintendo Direct Leads To Some Oddly-Delivered Switch Announcements

Every big video game publisher plans out their marketing announcements meticulously, juggling dozens of bureaucratic balls every time it’s time for a new trailer or press release. When something interrupts those plans — like, say, Nintendo postponing a planned Nintendo Direct — weird things can happen.

Like three oddly-delivered Switch announcements including Final Fantasy 15 (Pocket Edition) and Civilization 6.

Yesterday, following a devastating earthquake in Hokkaido, Japan, Nintendo announced that it would indefinitely delay the Nintendo Direct that it had previously scheduled for yesterday morning.

As a result, some publishers that had already planned announcements for the Direct simply went through with those announcements in muted ways. Because for big corporations, changing plans can be like trying to re-route an oil tanker.

First came the out-of-nowhere news yesterday that Final Fantasy 15’s chibi Pocket Edition is coming to consoles, including Switch. The news came in the form of a surprise trailer and console listings on the Microsoft and PlayStation stores.

The game’s actually out today on Xbox One and PS4, so it’s safe to say that delaying that announcement wasn’t an option, but it still felt a little strange. (The Switch version will follow later.)

Capcom also surprise-released a demo for Mega Man 11 on Switch yesterday, likely an “out now” announcement that was planned for the Direct.

And then, also yesterday, publisher 2K Games said that Civilization 6 is coming to Switch on November 16. Except something is a little off. There’s been no press release or social media announcement — just a listing on the Civ website with an embedded trailer that isn’t live yet. Almost as if the announcement wasn’t supposed to happen yet.

It’s all an interesting glimpse at how one big platform-holder’s change in plans can have a ton of ripple effects. Also, whoa, Civilization 6 is coming to Switch! Hell yes.


Comments

    oooooh.....Civ on Switch. If it’s good I’ll definitely be grabbing this. Civ and Diablo both have me pretty pumped.

    Basically a bunch of games I never had time to sit down and play at a desk or couch, I can now grind away with at an airport or hotel room. Nice.

    Um? According to your own link, Nintendo didn't "indefinitely delay" their Direct, just delayed it. Between the Typhoon and the Earthquake, who can blame them?

      Indefinitely as in "they haven't rescheduled a new date for it yet".

        It really says something about how frequently 'indefinitely' is used as code for, "Straight-up never, but we don't wanna come out and say that," that some folks can genuinely believe that is the actual definition.

    Don't get your hopes up for Civilization VI yet ferret. We haven't been notified by Nintendo yet on when they will be hosting their Nintendo Direct at a later date and at a later time because of the recent 6.7 magnitude earthquake in Japan that's claimed the lives of 7 people and injured hundreds more people. We are going to get a Nintendo Direct I don't know if it's next week or the week after Nintendo will keep us informed and hopefully let us know when the Nintendo Direct will be on at a later date and hopefully what time the Nintendo Direct will be held on at that later date.

      Shrug. The 'direct' is a marketing/PR activity. The fact that it hasn't happened yet doesn't need to affect the schedule that's running parallel to marketing - the schedule of development, certification, and release can operate unimpeded. Though obviously some aspects of that (eg: certification) could also be impacted by the disasters if they require Nintendo involvement. It's unlikely that anything due to have been announced was also due to be released inside the next couple weeks or months.

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