Introducing Gamer Gum

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Introducing Gamer Gum
Image: XPG

If gamer-themed caffeine drinks are absolutely still a thing, then why not gamer gum?

It’s CES season, and it wouldn’t be the world’s biggest tech show without some truly dumb products. Caffeine-fuelled gum certainly makes a lot more sense than a taint bandaid, especially for keeping your calorie and sugar intake down. It’s a bit of a flex for a memory manufacturer to get into chewing gum though, although it’s not without surprise since the product was first teased when COVID kicked off.

This year, the product is apparently official. Anandtech are reporting that XPG are marketing is as “beneficial for eye health”, which sounds like it needs a dose of salt extreme enough that you’d probably end up with heart palpitations. The flavour profile, according to a global release, is “a refreshing and invigorating mint flavour”.

I have absolutely zero expectations for this, but on the other hand, I also haven’t done a Snacktaku column in a long while. And there’s a ton of “gamer” fuel/food/drinks that have popped up over the last couple of years, like the Aussie-made Legion Energy, X-Gamer, powdered energy drinks, and other weird arse gamer “supplements”. And about 400 billion versions of G-Fuel.

I still remember having one of the best/worst experiences with energy drinks playing Counter-Strike as a kid. So I’m … uh, not exactly excited for the prospect of trialling more heart-ruining drinks/powders/supplements. Then again, I also mix instant coffee into yoghurt and sometimes hot sauce, so maybe I am the target market for this stuff.

There’s no word on when XPG’s Gamer Gum will get a worldwide release, or for how much. Maybe there’ll be some for taste tests at Computex this year.

Comments

  • So im guessing like most “gamer” products it will be a crap product massively overpriced because its a “gamer” version?

    • most likely. id actually be down for caffeine gum (just a normal non “gamer” variety, does this already exist and i just dont know?) cause the alternatives are energy drinks which im not fond of as theyre acidic AF. coffee which i dont care for without it being 50% milk and 45% sugar to cover the horrible taste. or no-doz, which isnt pleasant.

  • There is a place in Sydney that sells the imported M.E.G Gum from the USA. It has 100mg of caffeine but damn those other ingredients are a bit meh. I still don’t like those ingredients.

    https://www.caffeinegumaustralia.com/

    Arctic Mint: Sugar, Dextrose, Gum Base, Natural and Artificial Flavors, Caffeine, Glycerine, Corn Syrup, Aspartame-Acesulfame, Maltodextrin, Sucralose, Aspartame, Artificial Colors (including Blue 1 Lake) Resinous Glaze, Carnauba Wax, Neotame, Soy Lecithin, and Butylated hydroxytoluene

    There is also Revive with 40mg of caffeine. And once again some other meh ingredients.

    https://activeequip.com.au/

    Starch, Thickener (Hydroxypropyl cellulose), Caffeine, Hydrogenated Vegetable Oil (may contain soybean oil), Sweetener (Glycerol), Maltodextrin, Anticaking Agent (Cellulose microcrystalline), Flavouring (Peppermint), Thickener (Xanthan gum), Flavouring (Menthol, liquid), Sweetener (Sucralose), Emulsifier (Sucrose Esters of fatty acids), Colouring (Brilliant blue FCF).

    Otherwise, there is also Lotte Lotte Black Gum. Which is a popular (one I’ve at least heard of previously Japanese gum. You can get it on ebay, amazon and quite a few online stores. Seems better ingredient-wise then the others. Also a great quote from Wired.com regarding the black gum. It has 5mg per stick.

    Smack, crack, black licorice – we all have our vices. Used to be Tabu, those smooth Italian pellets in the flat uptown tin. Times are tough, so now it’s Black Black, the caffeine-jacked “hi-technical” gum. It may be packed with “unsurpassed know-how,” but the effect is Sambuca spiked with Vicks VapoRub. As my pal Sam Spade says, when you’re slapped, you’ll take it and like it. – W. O. Goggins

    sugar, Syrup, Glucose, Palatinit, Erythritol, Cocoa extract, Ginkgo leaf extract, Chrysanthemum extract, Gum base, Fragrance, Softener, Coloring (cacao, gardenia), Caffeine, Sweetener (aspartame L-phenylalanine compound), Niacin. Contains gelatin.

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