First It Was An Assassin’s Creed Expansion, Now It’s Ubisoft’s 8 Year Nightmare

First It Was An Assassin’s Creed Expansion, Now It’s Ubisoft’s 8 Year Nightmare
Image: Ubisoft

A few people said it was cursed. Others simply had no idea what they were supposed to be making. “Nobody knew what the fuck they were doing,” said one former developer.

Skull & Bones development began back in 2013, as a multiplayer expansion to Assassin’s Creed IV: Black Flag that would release as a post-launch update, three sources with knowledge of the project’s origins said. The expansion soon took on a life of its own, however, morphing into a full blown MMO-like spin-off with the working title Black Flag Infinite, and later a brand new pirate game called Skull & Bones.

The game made a big splash with an on-stage reveal and hands-on demo at E3 2017, and returned a year later with a second polished demo, but has since disappeared. Sources are split over what happened. Some say despite the well received E3 blowouts the game effectively didn’t exist. Others argue that a version of what was playable at industry events could have launched roughly on time in Early Access and matured in the wild as other games-as-a-service have.

Years later the game is still struggling to take shape and people are running on empty.

“A lot of stuff still doesn’t make sense,” said one former developer. “Just polishing it at this point would be a waste of time.”

Skull & Bones was originally supposed to launch in late 2018. Then sometime in 2019. Then sometime after March 2020. Then sometime before March 2022. And now it’s due to come out before March 2023.

That’s four big delays in just three years. Even from a company with a reputation for rescheduling like Ubisoft, it raises red flags about the project’s future and the fate of those working on it. Skull & Bones may come out some day, and it might even end up being great. But up to this point, its development has been marred by just about everything that can go wrong in blockbuster video game production.

“No one believed February 2022 [for launch], but you always hope,” one current developer told Kotaku following the latest delay, announced during Ubisoft’s May investor’s call.

That earnings call found Ubisoft execs scrambling to explain yet another setback.

“Production, led by [Ubisoft] Singapore, has been advancing well over the past 12 months, and the promise is better than ever,” Ubisoft CFO Frederick Duguet said during the same meeting. “The additional time will allow the team to fully deliver on its vision.”

But interviews with more than 20 current and former Ubisoft developers, as well as those with knowledge of the game, its troubled development, and the studio leading production on it, tell a different story. Skull & Bones never had a clear creative vision behind it, suffered from too many managers vying for power, and was plagued by almost annual reboots and mini-refreshes, they said. Years into development basic questions around the game’s core design still haven’t been nailed down, even as ambitions for the would-be game-as-a-service continue to mount within Ubisoft’s head Paris office.

All of these people were granted anonymity because they were either not authorised to speak to the press about the project or feared that speaking out about a past employer might hurt their careers in the video game industry.

Nearly eight years after it was first conceived, Skull & Bones has blown through its initial budgets. According to three sources, the project has already cost Ubisoft more than $US120 ($164) million, with that number continuing to balloon as hundreds of developers from other Ubisoft studios continue pitching in to try and ship the game without any more delays.

Ubisoft developers receive project-based bonuses based on how well their games do. Those attached to big, nearly annual franchises like Assassin’s Creed are often assured healthy payouts. But Skull & Bones was so in the hole, sources told Kotaku, that the project had to undergo a financial write-off internally for its developers to still have a shot at any sort of payout.

“No one wants to admit they fucked up,” said one developer. “It’s too big to fail, just like the banks in the U.S.”

“If Skull & Bones were at a competitor it would have been killed 10 times already,” said one former developer.

More generously, another former developer said that Electronic Arts or Take-Two for example probably wouldn’t have attempted it in the first place. Eitherway, Ubisoft has bet big on the multiplayer pirate adventure and is determined to ship it one way or another. In part, that’s because live service games have become an increasingly important and lucrative part of the Assassin’s Creed publisher’s portfolio. But three sources also told Kotaku that a deal with the Singapore government requires it. In addition to hiring a certain number of people at its Singapore studio in exchange for generous subsidies, they said, Ubisoft Singapore must also launch original brand new IPs in the next few years.

Production has dragged on for years, but many current and former developers say they still have little to show for it. One current developer compared the project’s trajectory to Bioware’s Anthem, another big multiplayer game-as-a-service that looked great in demos but launched broken and incomplete. Some on the core team developing Skull & Bones are hopeful they can still avoid a similar fate but are also incredibly desperate to ship the game and move onto something new.

“Just having people working for four or five years on something that doesn’t move forward, that destroys anyone,” said one former developer.

In response to a detailed list of questions, Ubisoft confirmed to Kotaku that Skull & Bones just passed Alpha, and provided the following brief statement:

The Skull & Bones team are proud of the work they’ve accomplished on the project since their last update with production just passing Alpha, and are excited to share more details when the time is right. That being said, any unfounded speculation about the game or decisions being made only works to demoralize the team who are working very hard to develop an ambitious new franchise that lives up to the expectations of our players.

Over the past year, we’ve made significant changes to our policies and processes to create a safe and more inclusive workplace and empower our teams to create games that reflect the diversity of the world we live in.

The idea was simple. Ubisoft Singapore was responsible for developing the sailing tech that helped define some of the best parts of Black Flag and the recently-gained experience in online multiplayer games with its ongoing work on a free-to-play Tom Clancy game called Ghost Recon Phantoms. Black Flag Infinite would pool that expertise to make a quick turnaround live service game that would reuse and reskin as much of Black Flag as possible. But conditions on the ground were already beginning to outstrip these modest ambitions.

The PlayStation 4 and Xbox One had just come out, and in the years ahead Black Flag’s already ageing tech would become even more dated.

“Technology was moving forward, and pretty soon you want better visuals. And then you realise that some of your assets don’t fit anymore,” said one former developer. “And the more and more you start to change, the more parts become obsolete. And when a project drags for more than a couple years, your initial assumptions are no longer valid.”

Ubisoft eventually decided to leave Black Flag behind and create a new AAA IP that would still revolve around ship combat but with its own narrative and visual identity. And so Skull & Bones, codenamed “Project Liberty,” was born. But the real trouble was just getting started.

“On paper Skull & Bones looks like it’s an easy game to make, but it’s really not,” said one former developer.

Skull & Bones has been a lot of things in the years since it entered pre-production, developers told Kotaku. At one point, it was set in the Carribean. Later, it moved to the Indian Ocean. One version was inspired by Sid Mier’s Pirates and played out in a fantastical world called Hyperborea through branching multiplayer campaigns that lasted weeks. Another revolved around an elaborate floating base called Libertalia — a “cathedral on water,” as one developer described it — inspired by the mythical pirate colony of the same name. Most of these ideas never made it past the prototyping phase but still managed to take up an increasing amount of the Singapore studio’s time as developers reworked designs and concepts for a game whose core premise appeared to change with the wind.

Image: Ubisoft Image: Ubisoft

By 2017, the studio tried to reign in its ambitions to focus on ship combat, and Skull & Bones was once again reborn, this time as a session-based shooter modelled after Rainbow Six Siege but with boats. This was the version that was revealed at E3 2017, but Ubisoft wasn’t ready to ditch dreams of a grander pirate exploration game just yet. It would still need a world and quests beyond a monetizable PVP grind. So in 2018, Skull & Bones returned to E3 with a PVE free roam mode called “Hunting Grounds.” Here, similar to The Division’s “Dark Zones,” players could loot hideouts, fight one another, or work together to take on more powerful AI opponents.

But this version of the game would eventually get scrapped too, and by 2019, survival games like Rust and Ark: Survive became Skull & Bones’ new guiding stars. In addition to the sailing, fighting, and looting, there would be resource management elements like crafting and trading. There would also be harsher stakes for dying, adding a roguelike-lite edge to the pirate fantasy. It was a particularly messy change in direction, according to five current and former developers. The project’s existing engine tools were ill-equipped to take players exploring on land for resources, and the additional layers of inventory were a pain to try and implement, they said.

By 2020, direction had shifted yet again, four current and former developers told Kotaku. The latest build of Skull & Bones will be different still, though many remain unsure what shape the finished game will ultimately take. It’s not just that it isn’t close to the finish line yet; it’s still not even clear where the finish line is.

“The game is still evolving,” said one current developer. “Everyone knows what an Ubisoft game is supposed to be and the design simply isn’t there yet.”

Ask five different Skull & Bones developers what went wrong, and you’ll get 10 different answers. Some blame the lack of clear direction from above, with decisions filtering through too many senior leads and few willing to take responsibility for making difficult calls. Others feel the project was rushed from the beginning, always settling on the quickest short term solution to a problem that would inevitably become a major headache later on. Ubisoft Singapore is also new to shipping original blockbuster games, and some developers believe the studio simply wasn’t ready yet, while others blame Editorial (Ubisoft’s Eye of Sauron-like creative division housed in its headquarters) for trying to design the game by committee. Things always go wrong during game development, but with Skull & Bones they rarely seemed to go right.

From the beginning, there were culture clashes on the team, several current and former developers said. Those coming from the Assassin’s Creed side were used to top-down decision making and handcrafting everything down to the details. Coming off of managing a free-to-play multiplayer game, however, the Ghost Recon Phantoms team was used to constantly iterating and working horizontally.

In theory, both teams’ expertise was intended to complement the other. But in practice, some former developers said it simply added to the chaos.

The project is now on its third creative director, Elisabeth Pellen, who was formerly a vice president of Editorial in Ubisoft’s Paris office. Before her, it was Justin Farren, who some said had great ideas but lacked a clear vision for the game that aligned with HQ’s ambitions. And before that, it was Sebastien Puel, a longtime Assassin’s Creed producer from the Montreal office who had little experience in designing a multiplayer game, they said. Each new creative director would be accompanied by a big leadership shakeup, five current and former developers said. Producers, game directors, and creative leads would all jump ship or be pushed overboard during these periods, a pattern of upheaval that has taken a massive toll over the life of the project.

“Every time we got feedback from Paris they would just freak out and change everything, and then change the people working on it, and that happened multiple times,” said one former developer.

Each new regime would try to put its own mark on the project beyond staffing but would eventually relearn the same hard lessons as earlier groups. Fundamental questions like, “Do you play as a pirate or do you play as a boat?” were constantly closed and reopened. At E3 2017 and 2018, it was the latter, but after Pellen took over, the team was tasked with letting players go ashore to explore islands on foot. The existing tools and asset pipelines were for ships on water. Land locomotion would require new ones. According to three current and former developers, Skull & Bones lost six months to a year on issues like these alone.

Production was moving ahead, but the designs were regressing.

“They started asking the whole team for the first 2016 design documents because that’s what they wanted to do again,” said one former developer. “We went full circle just plus a giant layer of crafting.”

Image: Ubisoft Image: Ubisoft

Other questions around quest structure, character progression, and having a seamless openworld versus smaller instanced spaces would get debated, seemingly closed, and then later relitigated. Would the game have huge maps like Ubisoft’s other games, or would it be broken up into separate chunks like, say, Warframe? One team would choose one set of trade-offs. A new team would come in and pitch a different set. Eventually, however, they’d run up against the same limitations as before.

“It’s a classic case of mismanagement for eight years,” said one former developer. “Instead of adding layers of value we kept running around in a loop.”

These messy prototyping phases aren’t unusual, but in Skull & Bones’ case, it never stopped. Meanwhile, despite each new reboot, teams were tasked with building something based on blueprints that kept dramatically changing. In 2015, there were roughly 100 people working on Skull & Bones, according to three sources. By 2019, there were closer to 400, with many from other Ubisoft studios pitching in despite ongoing tinkering with fundamental aspects of the game’s design.

Instead of dropping back down to a small core team of several dozen who could “find the fun” and hammer out a new vision for the game, hundreds were left to keep working on unclear priorities, never quite sure just how dramatically the scope and direction had actually shifted.

“Whenever the game shape pivoted, the requirements, the progression, and the economy and the player motivation would also have to pivot,” said one former developer. “In the session-based shooter version of the game, pretty much all you care about is maybe ammunition, how good you are at turning, and what your level is. Maybe when you become a survival game, you need to care about things like how big is my hold? How many bananas can I carry? How do I maximise my profits by selling this stuff?”

Image: Ubisoft Image: Ubisoft

Throughout these debates, teams were given work to do to keep them busy. Some happily obliged, turning out high quality assets and designs the same way they might if they were supporting the Montreal or Quebec studios on the latest Assassin’s Creed, only for that work to become obsolete. Others took their foot off the gas, tired of beating themselves up while the project spun its wheels.

While some people Kotaku spoke with said crunch — an industry term for extended periods of overtime — was common in the lead up to E3 showcases or milestone reviews in Paris, others said it wasn’t an issue at Ubisoft Singapore like it is at many other places. Instead, they said the exhaustion and burnout came from working on the same project for months and years without ever seeing it meaningfully progress.

“You don’t let your team push too hard when nothing is settled,” said one former developer. “You don’t push quality to the sky on stuff that will just get thrown out months later.”

Throughout these years, a great “exodus” from the studio continued, said three current and former developers.

“It’s one of the only projects I’ve seen where as we were going, the team became more and more junior because all the talent and all the experience would leave constantly,” said one former developer. “People would learn about the project, see how it works and everything around it, and then leave. It was constant.”

While some people bailed because the project kept stalling, others were poached by Riot, Tencent, and global tech giants like Facebook with lots of open roles in growing offices around the region. Not only did these places pay much better, several former developers told Kotaku, they were also less dysfunctional.

The Glassdoor review page for Ubisoft Singapore is full of complaints about uncompetetive salaries, wage discrimination, office politics, and toxic managers that made it hard to succeed and ultimately drove people away. They also may have been responsible in part for Singapore’s failure to get Skull & Bones out the door. According to several sources, some senior managers would surround themselves with “yes men” (they were so often men), refuse to listen to suggestions or concerns repeatedly raised by those on the studio floor, and then sell Paris on a version of the game that couldn’t be made given existing resources and timetables. Those who continued to voice their dissent would eventually be “disappeared,” either to another team, another project, or another studio, they said.

“The toxic culture permeating the Singapore studio is in no small part responsible for most of the production issues — reboots, rebrands and re-reboots — that have plagued Skull & Bones for a decade,” one former developer said.

Or as another put it, “Since the beginning, this project has always been driven by fear.”

Some of these issues came to a head last year as Ubisoft as a whole reckoned with allegations of sexual misconduct and bullying, but beyond the removal of a few bad apples, three sources tell Kotaku Ubisoft Singapore’s studio is still desperately in need of reform.

Skull & Bones wasn’t the only big game that Ubisoft showed at E3 2017 only for it to disappear years later. The ambitious open world space opera Beyond Good and Evil 2 was also there, as was the announcement of Ubisoft Massive new Avatar game. These big reveals came at a time when French media conglomerate Vivendi was mounting a hostile takeover attempt that threatened to destroy the decades old family-run gaming giant. Two former developers told Kotaku they blame this atmosphere in part for Ubisoft showing games so early in development.

Avatar finally resurfaced as Avatar: Frontiers of Pandora. It has a tentative release window of 2022. Beyond Good and Evil 2‘s development woes were thoroughly documented last year in a report by the French newspaper Libération. Four years after its original reveal it still doesn’t have a release date, and wasn’t mentioned at Ubisoft’s E3 2021 showcase in June. Ubisoft appears to recognise that its old model of blockbuster game production is in trouble.

Image: Ubisoft Image: Ubisoft

The company said during its May investor call that it’s strategy moving forward involved becoming less reliant on premium game releases. While it would continue releasing big games like Assassin’s Creed Valhalla and Far Cry 6, a greater share of its revenue would come from other places, including free-to-play games. But Ubisoft’s approach to its bulwark franchises is also evolving. Earlier this month, it revealed Assassin’s Creed Infinity, a living game in the vein of Fortnite and Grand Theft Auto Online which Bloomberg reports has led to a massive shakeup with how the development teams behind the series are structured.

For Skull & Bones, the way forward is less clear, sources said. On paper, Assassin’s Creed Infinity sounds a lot like the early ideas for Skull & Bones, and with Sea of Thieves continuing to sell well, Ubisoft’s pirate sim will have a lot to prove. Many of its developers are desperate for the game to finally ship just so that, good or bad, they can finally be free of it. But others know that in the world of games-as-a-service, the release date isn’t the end of development, it’s just the beginning.

“I love video games because the real innovation and magic comes when our teams and players are free to create,” Yves Guillemot, the company’s co-founder and CEO, said during the height of Vivendi’s hostile takeover attempt. “Free to innovate. Free to express themselves. Free to take risks and have fun.”

“When you are free, there is no failure,” Guillemot said. “There is only forward.” Time will tell if that becomes true for Skull & Bones.

Comments

  • Sigh. If only they’d just re-made Sid Meier’s Pirates!
    The template would’ve been there, and they could’ve used Black Flag assets when they were still current, and we’d all have a great pirate-only game with none of the AC/Templar guff. Hell, if they’d gone so far as adding co-op they would’ve maybe even been able to eat Sea of Thieves’ lunch.

    But no. They had to do multiplayer-only lobby-shooter games-as-a-service continuous-revenue-stream bullshit.

    Reminds me of when we spent years asking for a co-op version of Fallout or Skyrim that we could explore these massive worlds with our partners or one or two friends and Bethesda heard, “Full-PVP, competitive always-online, cash-shop-heavy quasi-MMO-lite forced to play with rando strangers who can only use their shitty open mics and spam dodgy emotes instead of scripted, in-character NPCs.” Fuckers.

    I wish they’d hurry up and kill this so that something better can take its place. Set those poor, doomed devs free.

  • All I want from it, really, is the ship combat from AC:BF made multiplayer. But if there really stuck, there here’s some ideas.

    Progression could be done in a Warthunder style way, with you starting with a basic ship, and the more you use it, the better it gets, as well as being able to outfit multiple other ships as you go.

    Gameplay loop could also take a few notes from the Warthunder style game, one life per ship per game, so you would take in 3-5 ships, and when one dies, you move on to the next, with them being ‘repaired between games.

    Game modes would include Death Match, King Of The Wave (Hill), Treasure Horder and Raid.

    Deathmatch: Free for all or team-based game mode where you just shoot each other.

    King of the Wave: Suken Treasure lies beneath, but you have to fend off others why your team tries to take it.

    Treasure Horder: A riff on Capture The Flag, but you need to get the treasure back to your base. It would randomly spawn on the map, and the teams would rush to get to it.

    Raid: A bigger game mode that has one team defending an Iland Fort why the other tries to raid it for supplies. This game mode would also allow for the boarding of ships in an attempt to take supplies from your enemies, which would be important as you would have limited ammo as the attackers.

  • Black Flag players:
    We want new Sea of Thieves

    Ubisoft:
    But we have Sea of Thieves at home

    “Sea of Thieves” at Ubisoft home:
    Did someone say Duke Nukem Forever?

  • It’s pretty obvious that Ubisoft’s model for AAA development just doesn’t work. There just seems to be too many chefs in the kitchen. We heard the same thing we with Immortals when it was God’s and Monsters and BG&E2 is practically vaporware at this point. They need to scale back development and let one game director steer the ship.

  • Such as shame, could of been something great

    Start off by yourself (maybe after some sort of scripted shipwreck on an uninhabited island) and start off with a very crude raft, make your own pirate flag and start by plundering small boat/fishing vessels and working your way up to larger ships and crews. Develop your island and have multiple ships and crew to rotate.

    You could put in things like crew morale (impacted by time at sea, food and rum quality/amount etc) and if things go poorly you would start a mutiny resulting in losing your ship and crew only for it to return later in a nemesis style way (but don’t call it that) at which you’ll have to defeat and either recover your boat and crew or maybe just sink it.

    Pick between privateer and pirating jobs which will feed into a notoriety system which will impact how aggressive the Navy will be towards you.

    Purchase all sorts of upgrades for a wide range of ships.

    Then just add in some islands to search for treasure and mysteries, towns to plunder. Pirate myths and legends to search out (ghost ships, kraken etc)

    And many more things, if anything they have too many choices to add to something like this, which could work easily as a single player or dreaded randoms on a sea multiplayer.

  • “But three sources also told Kotaku that a deal with the Singapore government requires it. In addition to hiring a certain number of people at its Singapore studio in exchange for generous subsidies, they said, Ubisoft Singapore must also launch original brand new IPs in the next few years.”

    Apparently Ubisoft looked at the 38 Studios saga and took that as a personal challenge to try and screw up even more spectacularly.

  • “surround themselves with “yes men” (they were so often men)”

    Typical sexist crap from Kotaku, here’s an idea, if you want more women in the industry then you need more women with the skills, qualifications and experience to exist to take those jobs! Someone should NOT be hired because of what’s between their legs, focus on getting women interested in studying these subjects and skillsets, in entering the industry, it takes time to wait for an entire damn generation, idiots, you can’t force it by meeting some dumb ‘quota’ of people like they’re token objects, to the detriment of the project and collective talent of the team. Nor can you ignore the fact that you can’t just force everyone over 30 out of the industry to unemployment so you can start anew.

    That out of the way, the quote ‘it sounds easy’ is absolutely right. Take Black Flag, make it multiplayer, add some modern touches, quality of life, and service features to it. Go back to the core idea, the fun (being a pirate) and stay there. It’s crazy how things like this can even happen, 8 years, millions of dollars, hundreds of people, when some random creative person like me could steer the ship if given the chance and had it done half a decade ago.

    • Part of CDPR’s massive cock up was hiring a studio with almost no experience in actual game releases (apart from Andromeda which was a car crash) and look at how well that went for everyone. Studios need to hire people who know what they’re doing and that goes for any sex or political view. If they want more women in game dev they need to drop the nepotism and friends of friends and start hiring based on resumes.

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