Brian Ashcraft

Originally from Texas, Ashcraft has called Osaka home since 2001. He has authored six books, including most recently, The Japanese Sake Bible.

  • Welcome To Itasha Heaven

    Welcome To Itasha Heaven

    Itasha (痛車) literally means “pain mobile” and either refers to the pain it inflicts on car owners’ wallets to trick out their rides or how it affects the eyes of those who see these wheels. The Japanese word tengoku (天国) means “heaven.”