See Games Differently
See Games Differently
Ea Sports Mma
EA Sports MMA’s initial sales were low enough to get a fatalistic poor-mouthing from industry analysts, but the company is committed to a sequel. A producer has confirmed an EA Sports MMA 2 is coming.
“Fastest-growing sport” is often faint praise applied to niche competitions, but with mixed martial arts, it’s no joke. Relentless violence and blink-of-an-eye knockout potential make MMA fight night for the video game generation. Can a video game do that justice?
EA Sports is not often in the position of the contender. It is with its mixed martial arts title, as THQ owns the UFC licence, the leading mark. That doesn’t mean EA’s marketing the game like a lightweight.
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