Ubisoft's personal gaming assistant, previously only available in Canada, is now out worldwide. Its name is Sam, a nod to Sam Fisher of Splinter Cell fame, although Michael Ironside doesn't do the voice (sorry, Stephen). Embedded in the Ubisoft Club app, Sam sounds like any other AI that might reside on your phone, although instead of giving you directions to the nearest coffee shop it tells you about Ubisoft video games.