videogamemarketing
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Looks Like Steam Now Has Timed Demos, Dead Space Up First
1The ability to try before you buy has been a thorn in gaming retail’s side for generations. From the demo discs of old to the subscription models of today, publishers and shopfronts have had to wrestle with the idea that a lot of people only want to spend money on games they’ll enjoy.
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Phil Spencer Says Sony Wants To Grow At Xbox’s Expense
Public squabbling between two of the biggest console gaming companies has intensified. On a recent podcast appearance, Microsoft Gaming CEO Phil Spencer blasted Sony for wanting to grow by “making Xbox smaller.” The accusation comes after the Federal Trade Commission decided to sue to block Microsoft’s takeover of Activision because of a pattern of making…
