zynga

Zynga Tries Charging Random Prices For DLC, Fails

Zynga Tries Charging Random Prices For DLC, Fails

Letty’s Sting Ray from The Fate of the Furious showed up as a premium microtransaction in CSR Racing 2 earlier this week. It cost $US4.99 ($6) to unlock. Or $US14.99 ($19). Or $US34.99 ($45). According to Zynga, prices for the premium vehicle were set to random as part of a…

Welcome To Zynga, Where The Numbers Never Lie

Welcome To Zynga, Where The Numbers Never Lie

Through its rise, crash, and subsequent scramble for relevance, social gaming behemoth Zynga remains one of the most intriguing and infuriating companies in tech. Yesterday its high profile CEO, Don Mattrick, resigned. But just one week before, in one of the strangest interviews I’ve been a part of, I spoke…