See Games Differently
See Games Differently
zynga
Letty’s Sting Ray from The Fate of the Furious showed up as a premium microtransaction in CSR Racing 2 earlier this week. It cost $US4.99 ($6) to unlock. Or $US14.99 ($19). Or $US34.99 ($45). According to Zynga, prices for the premium vehicle were set to random as part of a…
Through its rise, crash, and subsequent scramble for relevance, social gaming behemoth Zynga remains one of the most intriguing and infuriating companies in tech. Yesterday its high profile CEO, Don Mattrick, resigned. But just one week before, in one of the strangest interviews I’ve been a part of, I spoke…
Zynga hasn’t had the best time lately, with an exodus of executives and an underperforming IPO. But its latest offering for mobiles and tablets, FarmVille 2: Country Escape, show good signs — for both gamers, and Zynga.
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