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<oembed><version>1.0</version><provider_name>Kotaku Australia</provider_name><provider_url>https://www.kotaku.com.au</provider_url><author_name>markserrels</author_name><author_url>https://www.kotaku.com.au/author/markserrels/</author_url><title>Media Molecule's Challenge: Invent A New Genre</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="MZ61D8CgjG"&gt;&lt;a href="https://www.kotaku.com.au/2011/01/media-molecules-challenge-invent-a-new-genre/"&gt;Media Molecule&#x2019;s Challenge: Invent A New Genre&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://www.kotaku.com.au/2011/01/media-molecules-challenge-invent-a-new-genre/embed/#?secret=MZ61D8CgjG" width="600" height="338" title="&#x201C;Media Molecule&#x2019;s Challenge: Invent A New Genre&#x201D; &#x2014; Kotaku Australia" data-secret="MZ61D8CgjG" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script&gt;
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</html><description>I just got back from talking to Siobhan Reddy, an Australian designer at Media Molecule, and I&#x2019;m currently feverishly transcribing what was a very interesting interview. One thing, however, immediately struck me while we were chatting. When asked what Media Molecule ultimately wanted to see users create in LBP 2, she threw down the gauntlet [&hellip;]</description><thumbnail_url>https://www.kotaku.com.au/wp-content/uploads/sites/3/2011/01/lbp-600x262.jpg</thumbnail_url></oembed>
