trends

  • Japan’s Next Big Trend Could Be ‘Neo Gals’

    Japan’s Next Big Trend Could Be ‘Neo Gals’

    Pink hair. Ripped jeans. Bling. Meet Japan’s “Neo Gals”, part Americana, part Tokyo, and lots and lots of bleach. During the 1990s, “gal” (ギャル or gyaru) fashion was in vogue with the nation’s youth, with young women tanning their skin, dying their hair brown, and wearing impossible platform shoes. Now, as one of Japan’s biggest…