When OnePlus first started selling phones back in 2014, it positioned its devices as flagship killers, offering similar specs and performance as high-end phones from Samsung, Google, and others, but for half the price. Later, as OnePlus grew and matured, even though its phones may not have offered quite the same level of savings, OnePlus began challenging the big brands with things like faster updates, cleaner, more streamlined builds of Android, and high refresh rate displays.

Skip ahead to now, where thanks to the decline and disappearance of longtime industry mainstays like LG and HTC—often at the hands of OnePlus — and the arrival of the new OnePlus 8 and OnePlus 8 Pro, it feels like the once plucky contender with a chip on its shoulder is finally ready to take its place on the main stage. OnePlus, welcome to primetime.