Here’s What An Anti-Tobacco Video Game Looks Like


There’s no more illusion that smoking is bad for your health. And tobacco companies are obliged to divulge the risks involved with using their products. They still want to making money, though, and resort to questionable means to market their wares to the public.

One of Big Tobacco’s tactics is to lure in younger customers with flavored products, even though they’re not supposed to. The anti-smoking activists at thetruth.com are firing back this strategy with a new campaign of their own, which casts those sweet tastes as horrific monsters. I got a chance to play Flavor Monsters this weekend at New York Comic-Con and you can take a look at the mobile game in action in the video above. It’s a competent blend of shooting and tower defence. You can learn more about the game and its message right here.


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