Reader Oliver spotted this DVD case staring out at him from the Hispanic section of his local Walmart.
I’ve seen movies try and cash in on current trends or blockbusters before, but never one this blatantly, or in such a bizarre fashion. El Diablo de Culiacan, released last year, isn’t a fantasy movie at all. It’s about drugs, and gangsters, and terrible acting.
But when one of the words in your cheap movie’s title is the same as one of the year’s best-selling video games, your marketing people do what must be done.
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