This Week In The Business: Reshaping Destiny

This Week In The Business: Reshaping Destiny

"In a way that we expected, we knew that we were going to have to change our plans from the moment the game went live." — Bungie COO Pete Parsons, talking about how they are hard at work modifying and extending Destiny.

Elsewhere in the business of video games this past week ...

QUOTE | "The message is real simple, real clear, three words, Jesus loves you, and we have a bunch of free crap to give you." — Mikee Bridges of GameChurch, talking about his missionary efforts to bring Christianity to gamers.

QUOTE | "Everyone thinks I'm out of my fucking mind, [because] I want the levels to be cloud castles in the sky like Mario." — Alex Horton, Jagex's chief creative officer, talking about designing the company's new game Block N Load.

QUOTE | "You can't effectively test in your house or in your beta group what it means to have 50,000, 100,000, 200,000 users hit your service. And the guys [at the studio] are struggling with that. It's throwing up things they had not anticipated." — SCEA president and CEO Shawn Layden, explaining and apologising for the ongoing problems with DriveClub.

QUOTE | "We're educating them on the aspect that games can be an end product, the games industry is a good place." — Laila Shabir, the woman behind Girls Make Games, talking about helping girls and parents understand what it's like to work in the games industry.

QUOTE | "Story is definitely not the front-and-centre star of games the way it is in TV, but the recognition for how important it is to the overall experience is absolutely growing." — Leah Hoyer, head of narrative at ArenaNet, explaining how story is becoming more important to gaming.

STAT | 90 per cent — Amount of the mobile game revenue on iOS generated by free-to-play games, according to EEDAR; the analyst firm's data suggests the sweet spot for premium game pricing is from $US1.99 to $US4.99.

QUOTE | "We are very honoured to be recognised again as a 'Best Place to Work'. We believe that fostering an inclusive environment helps us to create great games." — Andre Chambers, head of Diversity & Inclusion at EA, talking about the company's award for its support of the LGBT community.

QUOTE | "There are studios with five, six, seven years of working in Brazil and launching games in Brazil, but they can't reach the outside." — Devolver Digital's Andrew Parsons, talking about how difficult it is for indie developers in Brazil to get published in other countries.

QUOTE | "We're really in a fortunate position where a lot of people want to be working with us and we don't necessarily have enough people to support all of those requests." — Ubisoft Toronto producer Lesley Phord-Toy talking about the growth of the studio and how other Ubi studios all want to work with Toronto now.


Comments

    can we get a link to the article from the destiny bloke?

      http://www.gamesindustry.biz/articles/2014-11-26-bungie-the-launch-of-destiny-was-the-starting-line

      FYI, whenever they do these round-up of 'in the biz' articles, it's basically a selection of quotes from partner site www.gamesindustry.biz so if you're looking for something that doesn't get linked properly (see the final Ubi quote), you can probably still find it on the front page of GI.biz.

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