Blizzard fan Shane Hickey's young daughter thought it'd be cool to design her own Overwatch character and send it into the game's creators. Blizzard thought it'd be cooler to turn her rough design into something a little more professional.
— Shane Hickey (@shanehickey) May 20, 2016
Roman Kenney, a Blizzard artist, took the kid's art (and attack descriptions) and made this:
That's one small PR step for Blizzard, one giant day for a small kid who likes to draw rad stuff.