I can't imagine this was intentional in the slightest, but as a consumer it'd be hard not to crack a smile.
One eagle-eyed gamer on Facebook (in a closed Australian PS4 users group) today noticed something a little unusual when they went to pick up a copy of Destiny: The Taken King in JB Hi-Fi at Eastgardens in NSW.
The Legendary Edition of The Taken King was priced at $79.95. No big surprise there. The grin-inducing part came when he spied a standard copy of the original nearby. You'll be able to enjoy the contrast for yourself below.
I can't imagine this was intentional on JB's part: other users have reported seeing lower price tags on the original Destiny in other stores. But when you consider the history surrounding pricing for The Taken King, it is a little amusing.