adidas

Photo: Adidas Japan

The Full Adidas x Pokémon Collab Is So Good

While the odd piece has released through 2020 — a pair of sneakers here, some slides there — what looks like the full range of Adidas’ Pokémon collab has dropped on the company’s Japanese store, and it’s great.

Ninja And Adidas Made A Sneaker, And No Thank You

Ninja And Adidas Made A Sneaker, And No Thank You

Sneaker companies no longer look to just athletes for deals. For a while now musicians have also been at the forefront of promotion efforts, and in 2019 that extended further to gamers, when Adidas signed Ninja to their ranks alongside other non-sporting celebrities like Kanye, Pharrell and Beyonce.