Ubisoft has announced that it has acquired RedLynx, the creator of Xbox LIVE hit Trials HD. According to Ubisoft CEO Yves Guillemot, Ubisoft were attracted to the strength of the RedLynx brand.
“The team at RedLynx has developed exceptionally strong digital brands that stand out for their high replay value, their long tail sales and their multiplatform positioning,” claimed Guillemot. “We are delighted to welcome RedLynx to the Ubisoft family. Their expertise in asynchronous online games and physics-based game mechanics provides us with a great opportunity to bring their powerful brands, most notably Trials, to an even broader range of fast-growing digital platforms.”
Could this mean that the Trials series will expand to the PlayStation Network? It’s certainly a very strong hint that Ubisoft will publish future Trials titles on multiple platforms.
The CEO of RedLynx, Tero Virtala, believes that Ubisoft’s goals match with the ultimate aims of RedLynx as a company.
“We were attracted by Ubisoft’s focus on creativity and quality, and the fact that they base their long-term strategy on both the traditional and digital distribution video game markets,” said Virtala. “The reality of today’s market is not about platforms, it’s about creating excellent gaming experiences that consumers can play on any device or screen they like. As part of the Ubisoft team, RedLynx will be able to focus even more intently on creating stand-out, excellent brands that push the boundaries of online gaming in many new growth areas. With Ubisoft, a wider audience will get the chance to enjoy our games, we‘ll generate more value for our brands, and also leverage our experience more broadly in digital distribution channels.”
Trials HD on PSN? It definitely seems likely. Watch this space.