Black Ops 3 Teaser Is Surprisingly Cool

Black Ops 3 Teaser Is Surprisingly Cool

You might not be playing Call of Duty: Black Ops 2 anymore, but plenty of people still are, and they have noticed something really weird. Poster art has been subtly changed, and it appears to be linked to a reveal for the next Call of Duty.

We try to avoid falling into the marketing machine at Kotaku, but hey, I'm excited about new and upcoming games too! And it's really cool when games find creative ways to make what's essentially a form of advertising fun, playful and rewarding for fans.

YouTuber Drift0r, who specialises in Call of Duty, was playing a familiar set of Black Ops 2 maps, and stumbled upon something strange. Here's his full video, and I'll break it down after.

Looks like Black Ops 2, right? Except Treyarch appears to have quietly altered the in-game art.

Black Ops 3 Teaser Is Surprisingly Cool

It seems unlikely the next Call of Duty is suddenly will feature ghosts (though I'd be way into that!), but that's definitely a spooky apparition of some kind. Specifically, it's a Snapchat icon.

These icons are being found by players in different places throughout Black Ops 2 multiplayer.

If you've never used Snapchat, it's a social network designed to temporarily share photos and videos. When a user shares something, their friends can only watch it once before it disappears. (Snapchat users will know not always true, but that's the general idea.)

Here's a closer version of it, courtesy of /r/blackops2/:

Black Ops 3 Teaser Is Surprisingly Cool

If you take a photo of that icon within Snapchat, it will suddenly add "callofduty" as a friend. It won't do anything at first, but /r/blackops2/ readers have started getting various messages:

Black Ops 3 Teaser Is Surprisingly Cool

One image has a tree, another shows a forrest. There's even a video floating around too, which features pleasant music and a lone piece of dialogue: "Listen only to the sound of my voice."

We're getting closer and closer to E3, and it's about time for the next Call of Duty game to be revealed. It's Treyarch's turn to release a game, and most people think this means Call of Duty: Black Ops 3 is imminent. Let us know if you see anything else weird while playing the game!


Comments

    Was hoping it would go back to ww2. Guess that isn't looking likely.

      Yeah, or back to Vietnam. That was a good level in Black Ops 1

    Why can't they use all there money and people to create something new. Are people reaaallllyyy that keen for ANOTHER Call of Duty? Ugh

    EDIT: Although I think what they did here is cool!

    Last edited 08/04/15 9:38 am

    Ok......Black Ops 3...I got this.....
    Travel to the future to fight the henchmen of lord Dark Helmet, under orders by President Skroob to steal all air from Planet Druidia.

    It can be called : Call of Duty: Black Ops 3 - The search for more money

    Teasers and promotions are what they put most of their effort into...

    all i want is Couch Co op for 4 player....is it so hard to ask for!

      I will always sign in to +1 a comment like this.

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