First Wonder, The Spiritual Successor To MDK And Giants: Citizen Kabuto, Cancels Kickstarter

With 9 days remaining and still more than US$450,000 to raise, it was always going to be a tall order for Rogue Rocket Games. Many developers would have pulled the plug well before then (the GRIP Kickstarter is a case in point). Rogue Rocket's resistance gave way this morning, though, and the crowdfunding campaign has been wrapped up.

"First Wonder finds new supporters every day, new gamers like yourselves who like what you see and want to help it see the light. We just aren’t finding you fast enough. We’ll get into why that is in a moment," the developers wrote in announcing the news.

They stressed that it's not the end of the world, however: like other projects (GRIP and Next Car Game/Wreckfest come to mind) First Wonder will find a second lease of life on Steam through the Greenlight process.

In a brief breakdown of the reasons why the campaign had to be cancelled, Rogue Rocket said it was much harder to build awareness than they first thought, despite creating a new website, purchasing impressions on social media, retaining PR services, hiring a community manager and working with Twitch streamers.

"A lot of our supporters didn’t understand why they didn’t learn about the project on their favorite gaming sites. This isn’t a knock on the press, it just shows a change in the prevailing winds about what the press (and theoretically what their readers) want to hear about."

Other believed causes for the failure was a rushed launch, setting the Kickstarter goal too high, choosing TwitchCon as the convention to advertise at (foot traffic was "pretty low for the game booths", they said) and focusing on Giants: Citizen Kabuto and MDK too much.

It's always intriguing to see the ins and outs of how Kickstarter projects work, especially when projects that lean on nostalgia and past releases — like First Wonder did — don't always work out. If you're still interested, you can keep in touch through their Greenlight page. It's already been successful there, and chances are it will list on Early Access soon.


Comments

    It's going to be interesting to see how they go. The advantage of Kickstarter is they get the money as one lump sum while Early Access creates a slow trickle of money which means they cannot be as immediately productive. They still need to focus on creating awareness, especially if they want to generate the same amount of money from Early Access as they did the Kickstarter.

    Last edited 16/10/15 1:18 pm

    how do i only ever hear about most of these projects when they are canned?

      I wrote a bit about it a little while ago when the developer did an AmA and talked about Earthworm Jim -- although even then the project was more or less dead in the water. (It did get mentioned, mind you.)

    I feel for the guys. Kickstarter has a lot of issues and a lot of pressures to go with it, some of which make me instinctively suspicious of ones that just scrape over the line, or who get a few hundred times what they asked for and suddenly believe they have to explode the scope of their project to unachievable heights instead of treating the extra money as what it is - preorder sales.

    I enjoyed both MDK and Giants... lots of fond memories.
    ...Lots of frustrating memories too, but they get a pass for being overall awesome.

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