The Masked Singer is a pretty dumb show but it’s admittedly fun to watch. It features a bunch of celebrities who dress up in disguise and perform songs to a panel of judges to determine who’s the worst. Twitch-gone-Mixer star Ninja now apparently falls into this category of celebrity in the United States, confirming we’re living in the Era of Peak Pop Culture.
Dancing in an ice cream bobble head while doing an attempt at the viral hit “Old Town Road” on the US’ version of The Masked Singer was a ‘mystery’ celebrity. All four judges, Robin Thicke, Nicole Scherzinger, Ken Jeong and Jenny McCarthy, seemed to be enjoying it Very Much.
here is @Ninja singing Old Town Road on national television in an ice cream outfit with backup dancers and a full set on #TheMaskedSinger
we are reaching peak video games and streamer culture pic.twitter.com/QvXAxivnRK
— Rod Breslau (@Slasher) September 26, 2019
The reveal showed, of course, it was “Professional Gamer, YouTuber and Fortnite Legend” Ninja. He had been the first booted out of the competition.
TWITCH SUPERSTAR NINJA pic.twitter.com/73cyyspvlI
— Rod Breslau (@Slasher) September 26, 2019
While the video made me cringe at every swivel and head-bop, it’s still pretty cool a professional gamer featured on a show meant for celebrities. Ninja, whether you love or hate him, transcends the internet world and can be featured on a boomer platform; prime-time television. That’s pretty neat.
But saying all that, we’ve reached the ceiling of pop culture and I’m still not sure I like it here.
[referenced url=”https://www.kotaku.com.au/2019/08/why-ninjas-move-to-microsoft-mixer-spells-a-new-era/” thumb=”https://www.kotaku.com.au/wp-content/uploads/sites/3/2019/08/ninja-410×231.jpg” title=”Why Ninja’s Move To Microsoft Mixer Spells A New Era” excerpt=”Ninja announced his move to stream exclusively on Microsoft Mixer, leaving behind the site that helped create his nearly 15-million strong empire of Twitch followers. At first glance it seems strange that Microsoft would spend a rumoured $US50 million on a single streamer. But with two-thirds of the population playing video games in Australia and global gaming revenue reaching into the billions, the move might be the most influential acquisition Microsoft has made this generation.”]
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