Pop quiz: name the video game company leader that said the following: “I have not green lit one game to be developed as a single-player experience. Today, all of our games include online applications and digital services that make them live 24/7/365.”
Battlefield 3 has been a huge success for EA and the recently launched “premium” service looks like it’ll be a big success as well. So much so that EA Label’s President Frank Gibeau thinks it’s time to bring the idea to other franchises.
Peter Moore, president of EA Sports for the past four years, has been promoted to Electronic Arts’ chief operating officer in a company-wide reorganisation, John Riccitiello, the EA chief executive, said today.